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Shaadi.com, UAE exchange center form strategic alliance

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MUMBAI: In a unique tie-up, Shaadi.com and UAE Exchange Center LLC, the leaders in money transfer services in the region have signed a strategic agreement to work together to cater to the varied needs of the expatriates in the Gulf Cooperation Council (GCC) countries, particularly the South Asian community.
 

 
Under this exclusive agreement, Shaadi.com customers will now be able to make payments for their premium memberships on www.shaadi.com at any of the UAE exchange center branches in the UAE. Both the partners have set in motion a roll-out plan to extend this service across the GCC, India and other parts of the world where UAE Exchange Centers are present over a short time – frame.
 
 
“It has always been our intention to serve and help the expatriate community in different areas. We also acknowledge their financial ties and emotional bonds with their homeland. Our partnership with the world’s largest matrimonial service provider, shaadi.com is just a reflection of our social commitment that we have proudly cherished for the past 25 years,” said UAE Exchange Center LLC general manager Y Sudhir Kumar Shetty.
 
 
On signing the MoU, Shaadi.com country manager – Middle East and Africa Vinesh Venugopal Nair said, “Our base of customers in the UAE has grown phenomenally over the last year and most of these members understand the benefits of our Premium Membership programs. UAE Exchange is a household name in the Middle East, India and some other parts of the world and stands for a very high standard of dependability that we fully recognize and acknowledge. We believe that there is no better partner in this region than the UAE Exchange to facilitate the easiest and most secure payment process for our Premium Membership programs.”

In addition to this service, the two companies plan to jointly offer a variety of benefits for their customers. “We have formulated a plan to put in place some interesting value added services that we will jointly offer our customers in the future,” said Shetty.

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“The UAE Exchange Center LLC is part of one of the most respectable corporate groups in the Middle East with a variety of consumer driven businesses. We have explored and inked some proposals for some very innovative and interesting services for our customers. This alliance with the UAE Exchange will be an integral part of our expansion plans for this market,” informed Nair.

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MAM

Ember Cookware appoints Amit Singh as chief of supply chain

10-year veteran to lead operations as brand scales across D2C, quick commerce and retail.

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MUMBAI: Ember just handed its supply chain the perfect seasoning because when your cookware is non-toxic and non-stick, the operations behind it better be fast and flawless. Ember Cookware has appointed Amit Singh as chief of supply chain and Services, bolstering its leadership team at a pivotal growth phase. Singh brings over a decade of experience in supply chain strategy, operations and large-scale network buildouts.

He began his career at Singapore-based retail giant Giant Hypermarket before joining Pharmeasy in 2015, where he played a foundational role in building and scaling its pan-India supply chain across B2B and B2C channels. At API Holdings, he later led supply chain operations for North India, managing end-to-end execution across complex, multi-city networks.

In his new role, Amit will oversee Ember’s complete supply chain and service ecosystem including sourcing, manufacturing coordination, logistics, last-mile delivery, post-purchase support and workforce development. His mandate focuses on building cost-efficient, resilient operations that shorten fulfilment times, strengthen inventory management and deliver a consistently high-quality consumer experience as the brand expands nationally.

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Ember Cookware co-founder & CEO Siddharth Gadodia said, “Supply chain is where growth either holds or breaks. As we scale across channels and geographies, we need operations that are efficient, resilient, and built for speed, without ever compromising on the consumer experience. Amit has done this before, at real scale.”

Ember Cookware co-founder & CMO Himanshi Tandon added, “As we scale, supply chain efficiency becomes as important as product and brand. Amit’s mandate is to build the operational foundations that make our promise consistent at scale.”

Amit Singh commented, “Ember is building something genuinely different, a category-defining brand with a clear purpose and the ambition to match. I’m looking forward to building supply chain infrastructure that doesn’t just keep pace with growth, but enables it.”

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The appointment forms part of Ember’s broader push to deepen leadership across key functions as it invests in its Innovation Lab, proprietary material technologies and operational backbone to support national expansion.

In a kitchenware world where non-stick promises are easy but delivery is hard, Ember isn’t just cooking up products, it’s cooking up an operation that keeps every promise sizzling from factory to fork.

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