Brands
SBI Card refreshes its board with Anuradha Rao, Parvathy Vairava Sundaram
MUMBAI: Shareholders of SBI Card have given the nod to two heavyweight appointments, voting through a postal ballot to confirm Anuradha Rao and Parvathy Vairava Sundaram as independent directors on the company’s board.
The approvals, dated 6 February, 2026, convert earlier board appointments into full three-year mandates. Rao will serve as independent director from 13 November, 2025 to 12 November, 2028, while Sundaram’s term runs from 9 December, 2025 to 8 December, 2028. Both appointments are on terms and remuneration to be decided by the board.
The move adds serious regulatory and banking heft to the SBI Card board at a time when lenders are under sharper scrutiny from markets and regulators alike. The company confirmed that neither appointee is related to any director and that both are clear of any Sebi or statutory bars on holding board positions.
Rao brings nearly four decades in banking and financial services. She previously served as deputy managing director in charge of strategy and digital banking at State Bank of India and later as managing director and chief executive officer of SBI Funds Management. Her boardroom experience includes directorships at the National Stock Exchange of India and several non-banking financial companies. She holds degrees from Osmania University and the University of Hyderabad and is a certified associate of the Indian Institute of Bankers.
Sundaram, by contrast, is a career central banker. After beginning in commercial banking, she spent most of her professional life at the Reserve Bank of India, working across departments and locations before retiring as executive director in November 2019. Her regulatory footprint is expansive: she was closely involved in the RBI’s asset quality review between 2015 and 2017, the shift to risk-based supervision, the overhaul of the prompt corrective action framework for banks, and policy work on marginal cost of funds-based lending rates and the proposed public credit registry. She currently sits on the RBI’s standing external advisory committee for bank licensing.
Brands
Reebok partners with Jerai Fitness for gym equipment in India
Long-term deal to manufacture and distribute Reebok-branded fitness products from April 2026.
MUMBAI: Reebok is pumping up its presence in India and this time, it’s bringing serious muscle to the gym floor. Jerai Fitness Limited, an Indian manufacturer with over three decades of experience in fitness equipment, has announced a first-of-its-kind long-term partnership with Reebok. Under the agreement, Jerai Fitness will manufacture and distribute Reebok-branded gym equipment across India and neighbouring countries including Sri Lanka, Bangladesh and Nepal. The products will be available from 1 April 2026.
The collaboration combines Jerai Fitness’ fully automated, technology-driven manufacturing facility with Reebok’s global brand legacy to redefine the fitness equipment ecosystem in the region.
Jerai Fitness Limited chairman & managing director Rajesh Rai said the partnership leverages advanced manufacturing capabilities to deliver high-quality products tailored to market needs.
Authentic Brands Group EVP of Reebok Steve Robaire noted that India is a dynamic and fast-growing fitness market. “Jerai Fitness brings the manufacturing expertise and local insight needed to deliver high-quality, performance-driven equipment at scale,” he said.
The partnership will introduce a comprehensive commercial range covering cardio, free weights, and high-end home-use equipment under two distinct series. All products adhere to international standards, including ISO 9001:2015, ISO 14001:2015, ISO 45001:2018, ASTM certifications, and European safety standards EN ISO 20957-1:2013, EN 957-2:2003 and EN 957-4:2006.
Jerai Fitness’ manufacturing facility features fully automated production systems and dedicated storage infrastructure. As of 31 August 2025, it had an installed annual capacity of 21,000 units.
The Reebok-branded equipment will be available pan-India through Jerai Fitness showrooms and official websites jeraihomegym.com and jeraifitness.com.
In a market where fitness goals are rising faster than dumbbells, this partnership gives Reebok the local strength it needs while giving Jerai Fitness a powerful global brand to flex. For Indian fitness enthusiasts and gym owners, the workout just got a stylish upgrade.
