MAM
Sandeep Ranade joins Hansa Research as EVP & quantitative research head
Mumbai: Hansa Research has appointed Sandeep Ranade as the executive vice president (EVP) and national head of quantitative research.
Sandeep was working with Kantar as executive director and head of media in South Adia. He brings with him an experience of 27 years of working in the research industry. He has extensive experience in FMCG, telecom and the media sectors across brand, creative and media domains. He has also led teams across locations to help clients build their brands and solve their critical business issues.
In his professional journey, he has led multiple global studies including developing a windows-based software for analyzing NRS (National Readership Survey) 1995 data with a team of software developers. He was also the team lead for setting up a panel for monitoring lubricant usage in trucks (2003-2004) and also transitioned customer satisfaction study for a large telecommunication client in Africa (across sixteen countries).
Commenting on Sandeep Ranade’s appointment, Hansa Research CEO Praveen Nijhara said, “We are pleased to welcome Sandeep to our organization. His vast experience will further help advance our research expertise and deliver more valuable insights to our clients. I’m confident he will play an important role in Hansa’s growth in the coming years.”
Speaking on his new role Ranade said, “I am excited to be a part of the Hansa Research Group. Being the largest consumer insights company in India, Hansa is known in the research industry for its innovative and path-breaking studies. I look forward to working with the team who has pioneered some benchmarks in the market research industry.”
Having completed his education in PGDBM (Marketing and Finance) from Symbiosis Institute of Management Studies (SIMS), Pune and B.E. Mechanical with Andhra University, Visakhapatnam, Sandeep has many awards to his credit for his exceptional contribution to the research industry.
Brands
TCS and ServiceNow join forces to fast-track AI in enterprises
New partnership aims to turn clunky workflows into smart, self-learning engines
MUMBAI: Tata Consultancy Services (TCS) and ServiceNow have teamed up to help businesses move from AI experiments to full-scale adoption. The multi-year partnership will see TCS building industry-specific AI solutions on the ServiceNow platform, transforming slow, manual processes into intelligent, autonomous workflows that learn and improve over time.
Enterprises are eager for smarter ways to handle back-office functions like HR, finance, supply chain, procurement, and employee services. With this collaboration, TCS will offer AI-led solutions that bring together trusted AI, modern workflows, and deep industry knowledge, helping businesses work faster, smarter, and more efficiently.
ServiceNow president and chief product officer Amit Zavery said, “Enterprises need partners who can combine innovation, execution, and governance. Together with TCS, we are embedding AI directly into workflows, modernising legacy systems, and driving measurable results.”
TCS executive director and COO Aarthi Subramanian added, “Companies are ready to move beyond pilots to enterprise-wide transformation. Our partnership will embed intelligence across IT, operations, and customer functions, unlocking speed, efficiency, and lasting advantage.”
The solutions are designed to break down silos, giving organisations a holistic, insight-driven view. HR operations, for instance, could shift from fragmented services to a smooth hire-to-retire lifecycle, boosting productivity and engagement. Similarly, order processing could evolve from a slow, multi-step cycle into a fast-moving engine that drives revenue and cash flow.
TCS is already ServiceNow’s largest user for IT Asset Management, rolling out the system across thousands of devices in just three months. Both companies will also invest in co-innovation labs, solution showcases, and joint go-to-market initiatives to bring these AI capabilities to clients.
With this partnership, enterprises can look forward to workflows that think for themselves, helping businesses stay ahead in the AI era.






