MAM
Samsung launches mega channel promo – ‘Power of 3’
MUMBAI: Samsung has announced the launch of their biggest-ever channel promotion called Samsung Power of 3, which seeks to reward system integrators (SI) all across the country.
The programme is valid on all Samsung Color Monitor, HDD and OMS products purchases made by SI partners and looks to incentivise the SI Partners and offer greater value on purchase of Samsung products.
The programme is valid for a period of eight weeks – from 11 July to 17 September and has a mega bumper prize of a Hyundai Accent and Hyundai Santro Xing to be given away.
Also, gifts worth Rs 70 million will be given away by the company as part of the promotions. The gifts that can be redeemed on the basis of the points collected range from Hyundai Santro Xing / Maruti Omni car to Samsung’s leading technology products like 54” Projection TVs, 29” DNIe TVs, Samsung 1.5 T Split AC, Samsung frost free refrigerators to motor cycles, mobiles and Titan watches.
As part of the scheme, Samsung has packaged its color monitors, HDD and OMS products in ‘Bundles’. This entitles the SI partners to earn points basis individual products purchased as well as a special additional discount of 20 per cent when bought on a single invoice as a Bundle. The SI Partner simply needs to collect point’s basis his purchases from Samsung Star Elite Partners only.
To qualify for participation in this Scheme, the SI Partner needs to purchase only three ‘Bundles’ from Samsung Star Elite Partners between 11 and 24 July.
Also, the incentive for participating in the ‘Qualifier Round’ is a Hyundai Santro, which will be given to the SI partner basis a lucky draw to be announced within a fortnight of the closing date of participation.
Samsung India general manager (IT) Harry Ahn said, “We are targeting a significant jump in our IT business in Q3 over Q2 and Samsung Power of 3 program is a strong tool to help us grow our business and strengthen our relationship with the SI partners.”
The company will be supporting the ‘Samsung Power of 3’ program with an aggressive advertising campaign in print media.
The minimum points that need to be collected for gift redemption are 100.
Brands
YES Bank hands the keys to SBI veteran Vinay Tonse as it bets on a new era
Former SBI managing director appointed as YES Bank’s new MD and CEO
MUMBAI: YES Bank is done rebuilding. Now it wants to grow. The private sector lender has appointed Vinay Muralidhar Tonse as managing director and chief executive officer-designate, with RBI approval secured and a start date of April 6, 2026 confirmed. The three-year term signals the bank’s intent to shift gears from crisis recovery to full-throttle expansion.
Tonse, 60, is no stranger to scale. Most recently managing director at State Bank of India, he oversaw a retail book of roughly $800bn in deposits and advances, one of the largest in the country. Before that, he ran SBI Mutual Fund from August 2020 to December 2022, a stint that saw assets under management surge from Rs 4.32 lakh crore to Rs 7.32 lakh crore across market cycles. Add stints in Singapore and four years leading SBI’s overseas operations in Osaka, and the incoming chief arrives with a genuinely global CV.
His academic grounding is equally solid: a commerce degree from St Joseph’s College of Commerce, Bengaluru, and a master’s in commerce from Bangalore University.
The appointment follows an extensive search and evaluation process by the bank’s Nomination and Remuneration Committee. NRC chairperson Nandita Gurjar said the committee unanimously backed Tonse, citing his leadership track record, governance credentials and ability to drive the bank’s next phase of transformation.
Non-executive chairman Rama Subramaniam Gandhi was unequivocal. “I am certain that Vinay Tonse, with his vast experience as a senior banker, will propel YES Bank to its next phase of growth,” Gandhi said, adding that the bank remains focused on strengthening its retail and corporate banking franchises and expanding its branch network.
Rajeev Kannan, non-executive director and senior executive at Sumitomo Mitsui Banking Corporation, the bank’s largest shareholder, said Tonse’s experience across retail, corporate banking, global markets and asset management positioned him well to lead the lender. SMBC said it looks forward to working with Tonse and the board as YES Bank pursues its ambition of becoming a top-tier private sector lender anchored in strong governance and sustainable growth.
Tonse succeeds Prashant Kumar, who took the helm in March 2020 when YES Bank was in freefall following a severe financial crisis, and spent six years painstakingly stabilising the institution, rebuilding governance and restoring operational scale. Gandhi was generous: “The bank remains indebted to Prashant Kumar, who is responsible for much of what a strong financial powerhouse YES Bank is today.”
Tonse, for his part, struck a purposeful note. “Together with the board and my colleagues, I remain deeply committed to creating long-term value for all our stakeholders,” he said, pledging to build on Kumar’s foundation guided by his personal motto: Make A Difference.
Beyond the balance sheet, Tonse played cricket at college and club level and represented Karnataka in archery at the national championships — sports he credits with teaching him teamwork, situational leadership, discipline and focus. In quieter moments, he reaches for retro Kannada music, classic Hindi songs, and the crooning of Engelbert Humperdinck, Mukesh and Kishore Kumar.
YES Bank has its steady-handed rebuilder in Kumar to thank for survival. Now it has a scale-obsessed growth banker at the wheel. The next chapter starts April 6.








