MAM
Ritesh Singh joins icogz as chief growth officer
Mumbai: icogz Ltd, a data analytics company with operations across India, MENA, UK and Canada is delighted to announce the appointment of Ritesh Singh as the chief growth officer based in Canada. Ritesh, a seasoned entrepreneur with over two decades of experience in building high-growth businesses. As a digital transformation leader, he has led global teams and has been instrumental in growing brands across geographies & sectors. He will lead the icogz partnerships to drive the company’s vision.
Established by Amit Tripathi, icogz is a business intelligence platform empowering brand leaders in making meaningful decisions and fostering business growth. The BI platform facilitates informed decision-making by synthesising diverse and disparate data from diverse platforms and delivering real-time actionable insights.
Continuing his entrepreneurial spirit, Singh said, “I was inspired by Amit’s vision for icogz and with Stalwarts like Meenakshi Menon as the chairperson of icogz & Bicky Carlra as a leading partner of the business, there were no questions left on the table. Joining icogz as part of the leadership team with key responsibility of driving global business growth, I look forward to leveraging my entrepreneurial experience to drive innovation, expand market presence, and deliver exceptional value to all shareholders.”
icogz MD Amit Tripathi expressed his confidence in Ritesh’s appointment, stating, “We are thrilled to welcome Ritesh in the leadership team. His extensive experience being one of the leaders in expanding the digital ecosystem in India, his entrepreneurial spirit aligns perfectly with our goals for icogz. I look forward to working closely with Ritesh as we undertake the journey to make icogz a leading BI company in the world.”
Before joining icogz, Ritesh spearheaded his own digital enterprise, where he continues to be an equity partner. Under his visionary leadership his enterprise emerged as a prominent player in the digital consulting space with over 170 team members, collaborating with national and multinational brands to achieve their growth objectives. Ritesh’s journey in the digital domain includes leadership roles at MEC Interaction and Starcom MediaVest Group, where he achieved remarkable milestones in business growth and global relationship management.
MAM
Tanishq launches ‘Lekhinis’ campaign celebrating modern Telugu woman
Olympic medallist P.V. Sindhu features in new film honouring women who author their own stories.
MUMBAI: Tanishq has found the perfect way to sparkle this season by letting the modern Telugu woman write her own glittering chapter. The Titan Company jewellery brand has unveiled its latest campaign, centred on the idea of ‘Lekhinis’ women who are the authors of their own stories. Featuring Olympic medallist P.V. Sindhu as the narrator, the campaign celebrates the evolving identity of women in Telangana and Andhra Pradesh, where modern aspirations blend seamlessly with deep-rooted traditions.
The film captures everyday moments that reflect quiet strength and confident individuality. It portrays women who embrace change while staying grounded in their heritage, reimagining traditions with sensitivity rather than rebellion. Conceptualised by Lowe Lintas, the campaign aims to strengthen Tanishq’s emotional connection with regional audiences by honouring women who shape their identities with authenticity.
Titan Company Limited chief marketing officer of Tanishq Pelki Tshering said the campaign is a tribute to women who remain rooted yet redefine their journeys every day. “She has always been at the heart of everything we do our muse, our inspiration,” she noted. “Through our designs and storytelling, we strive to be a lifelong companion in her journey.”
P.V. Sindhu shared that the campaign resonated with her own life. “What drew me to this campaign with Tanishq is its honest celebration of the modern Telugu woman. The story reminded me of my own journey working hard at what I love, with the support of my family and coaches, and growing stronger every step of the way.”
Akshay Sundher, Director at Lowe Lintas, described the making of the film as a beautiful experience, highlighting the emotional hospital scene, Sindhu’s warmth, and strong teamwork behind the project. The music by Madley Blues forms the soul of the film.
Through this initiative, Tanishq continues its tradition of crafting jewellery that mirrors a woman’s identity, celebrates her milestones, and reflects her cultural pride.
In a world of fast-changing roles and traditions, Tanishq has delivered a campaign that shines not through loud statements, but through quiet, confident storytelling much like the women it celebrates.
