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Reliance’s R|Elan fabric 2.0 gets a Huemn touch at Lakme Fashion Week

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MUMBAI: Reliance Industries Limited’s R|Elan fabrics 2.0, which showcased its innovations at a meet a couple of months ago, has this time partnered with ready to wear home grown label Huemn.  The latter  presented a collection made from R|Elan fabrics 2.0  at the Lakme Fashion Week in partnership with FDCI on 11 October.

Amongst the fabrics Huemn used for the show include: the eco-friendly R|Elan GreenGold, made from recycled PET bottles, R|Elan Kooltex, combining style with sustainability and R|Elan SmarTex – a revolutionary fabric that enables wearers  to stay fresh, active and comfortably cool. It has multiple functional properties like – cool to touch, odour control and UV protection – all in one fabric. By further integrating ethical practices into its design philosophy, Huemn aims to reduce textile waste further, while enhancing garment performance.

“Founded on the principles of inclusivity and empowerment, Huemn constantly navigates the shifting social landscape, unlocking new perspectives through each collaboration and pushing the boundaries of design,”  Said Reliance Industries president – polyester Hemant D Sharma. “At the core of Huemns’s vision is the power of the human mind, which shapes culture and communities. This collaboration is a perfect example of how R|Elan’s advanced fabric technology’s performance and sustainability creates a one of a kind experience.”

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As part of the collaboration, Huemn embraced eco-friendly fabrics like R|Elan  The label, started in 2012 has been making fashion waves ever since its launch. Multi award winner and collaborator with several top brands, designer Pranav Mishra of Huemn, a graduate of the National Institute of Fashion Technology, Bangalore has been the driving force of the brand. Huemn’s latest collab with R|Elan created a fashionable stir on the ramp, during Lakm? Fashion Week in partnership with FDCI.

For each amalgamation it’s a fresh narrative for Pranav and with R|Elan’s sustainable and innovative textiles, the partnership was just perfect, says a press release. The high-performance fabrics of R|Elan by Reliance Industries were turned into trendy gear and exhibited Huemn’s characteristic touches.

The collection reflected the signature elements of Huemn when relaxed statement pieces appeared on the runway. The hand drawn prints were eye catchers, while the inclusive fits and styles offered a variety of options for the unisex buyers. Keeping in mind Indian crafts, there was a profusion of handcrafted textures and surfaces, along with traditional Indian craft techniques, like embroidery that brought a great mix of design. The highlight of the line was the intense fashion innovation for each garment that was directed towards amazing
performance, sustainability and comfort. The Huemn designs were versatile and will resonate with a cross section of buyers.

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Said Huemn co-founder & creative director Pranav Misra: “At Huemn, our goal is to create a dialogue that resonates beyond fashion—connecting with people on a deeper level, and reflecting the times we live in. With R|Elan we had yet another opportunity to push the envelope in terms of both design and sustainability, creating pieces that are as responsible as they are relevant. The Huemn X R|Elan collaboration is a dynamic union of creative vision and technological innovation. It is poised to inspire consumers to rethink fashion.”

The Huemn label is a homegrown brand from India that offers  contemporary, unisex, handcrafted clothing, which will always be relevant as it is inspired by the social, political and cultural atmosphere of the times., says the  press release.

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Brands

Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal

Tax authorities flag alleged misclassification of restaurant services

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MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.

The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.

The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.

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In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.

The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.

Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.

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The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.

The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.

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