Brands
Raymond names Nameet Srivastava brand head of chairman’s collection
Ethnix founder takes charge of Raymond’s most exclusive portfolio
MUMBAI: Raymond Lifestyle Limited has appointed Nameet Srivastava as brand head – Chairman’s collection, entrusting him with the stewardship of the group’s most elite and ultra-premium portfolio.
Based in Mumbai, Srivastava will oversee strategic direction, design excellence and market positioning for the Chairman’s collection, which sits at the pinnacle of Raymond’s menswear offering.
The elevation follows a 16-year tenure within the Raymond group. Most recently, Srivastava served as category head at Ethnix by Raymond Apparel Limited, a brand he founded and scaled to three-fold growth.
With more than two decades of experience in Indian menswear and ethnic design, Srivastava has played a central role in shaping several of Raymond’s marquee initiatives. He was the creative force behind Ethnix by Raymond and a key contributor to Khadi – The story re-spun.
Earlier in his career at Raymond Limited, he helped set up integrated manufacturing facilities and launched the Park Avenue Women’s line. He also worked closely with James Ferreira and led design at Roopam and Roop Milan, where he drove international expansion across five countries.
A recipient of multiple Images Excellence Awards, Srivastava now takes charge of Raymond’s highest-end design mandate, blending technical expertise in supply-chain management with a long record of brand-building.
Brands
Ather Energy doubles service network to 500 centres nationwide
EV maker scales support alongside growth to keep riders on the road
MUMBAI: Ather Energy is quietly building more than just scooters. It is building the backbone to keep them running.
The electric two-wheeler maker has expanded its service network to 500 authorised centres across India, nearly doubling its footprint in a year from 277. The move mirrors its growing retail presence and signals a clear focus on one often overlooked part of EV ownership, what happens after the purchase.
From the outset, Ather has prioritised service support in every city it enters, aiming to make ownership as smooth as the ride itself. Its Gold Service Centres bring in upgraded customer lounges, modern equipment and processes designed to make servicing more transparent and reliable.
Speed, too, is part of the pitch. Through its ExpressCare initiative, riders can get periodic maintenance done in about an hour, now available across 82 centres, turning what used to be a chore into a quick pit stop.
Ather Energy chief business officer Ravneet Singh Phokela said, “Crossing 500 service centres is an important milestone as we scale across the country. Reliable after-sales support is central to the ownership experience, and our focus remains on consistent service quality and accessibility.”
The expansion comes as demand grows for models like the Ather 450 and the Rizta, which have helped the company reach a broader set of riders across metros and emerging cities alike.
Alongside servicing, Ather continues to power up infrastructure through the Ather Grid, now one of the largest fast-charging networks for two-wheelers, with over 4,300 charging points.
With plans to scale further and deepen its presence, Ather’s approach is clear. Selling the scooter may start the journey, but keeping it running smoothly is what sustains it.
