Brands
Q3-2016: PVR revenue up 19%, PAT down 5.4%
BENGALURU: Indian motion picture exhibition, production and distribution house PVR Limited reported 19.2 per cent YoY growth in Total Income from Operations (TIO) for the quarter ended 31 December, 2015 (Q3-2016, current quarter).
The exhibitor’s YoY PAT in the current quarter however declined 5.4 per cent. PVR reported TIO of Rs 500.45 crore in Q3-2016 as compared to Rs 419.71 crore in the corresponding year ago quarter. TIO in the current quarter was 5.4 per cent higher QoQ as compared to Rs 474.60 crore. The company reported PAT of Rs 29.88 crore (six per cent margin) in Q3-2016 as compared to PAT of Rs 31.59 crore (7.5 per cent margin). PAT in Q3-2016 declined 27.2 per cent QoQ as compared to Rs 41.05 crore (8.6 per cent margin).
Note: 100,00,000 = 100 lakh = 10 million = 1 crore
All numbers are consolidated unless stated otherwise
Box Office performance:
PVR’s top five box office performers in terms of Gross Box Office (GBO) were:
1) Bajirao Mastani: GBO Rs 41.08 crore, Net Box Office (NBO) Rs 28.83 crore, Admits 16.6 lakh, Average Ticket Price Rs 242
2) Prem Ratan Dhan Paayo: GBO Rs 36.29 crore; NBO Rs 26.12 crore, Admits 17.2 lakh, ATP 211
3) Dilwale: GBO Rs 26.88 crore, NBO Rs 19.42 crore, Admits 11.6 lakh, ATP Rs 231
4) Tamasha: GBO Rs 22.48 crore, NBO Rs 16.11 crore; Admits 11.2 lakh, ATP Rs 201
5) Pyaar Ka Punchnama: GBO Rs 19.08 crore, NBO Rs 13.64 crore, Admits 10 lakh; ATP 191
The top five movies contributed to about 43 per cent NBO as compared to 56 per cent in the corresponding year ago quarter.
NBO in the current quarter increased nine per cent YoY to Rs 251.20 crore (50.2 per cent of TIO) as compared to Rs 230.66 crore (48.60 per cent of TIO). ATP in the current quarter increased eight per cent to Rs 200 as compared to Rs 185 in Q3-2015. Q3-2016 saw admits increase 16 per cent to 5.43 crore as compared to 4.69 crore in Q3-2015.
Food and Beverages and Advertisement revenue:
Food and Beverage (F&B) share of Total Revenue was 25 per cent of operating revenue in the current quarter at Rs 113.58 crore, which was 12.9 per cent more than the Rs 100.62 crore (25.3 per cent of operating revenue) in the corresponding year ago quarter. Advertising revenue in the current quarter was 15.2 per cent of operating revenue) at Rs 69.26 crore increased 28.6 per cent as compared to Rs 53.85 crore (13.5 per cent of Operating revenue).
Let us look at the other numbers reported by PVR:
The company’s Movie Exhibition segment reported 13.5 per cent YoY growth in revenue at Rs 445.80 crore as compared to Rs 392.88 crore, but a 0.7 per cent QoQ decline as compared to Rs 448.90 crore. The segment reported 8.7 per cent YoY increase in operating profit at Rs 54.42 crore as compared to Rs 50.08 crore but a 12.1 per cent QoQ decline as compared to Rs 61.90 crore.
Movie Production segment reported operating revenue of Rs 42.64 crore in the current quarter, Rs 11.85 crore in Q3-2015 and Rs 8.56 crore in the immediate trailing quarter. The segment reported operating profit of Rs 0.91 crore in Q3-2016, an operating profit of Rs 0.43 crore in Q3-2015 and an operating loss of Rs 0.48 crore in Q2-2016.
The ‘Others’ segment reported revenue of Rs 19.01 crore in Q3-2016, Rs 19 crore in Q3-2015 and Rs 19.05 crore in Q2-2016. The segment reported operating loss of Rs 0.40 crore in Q3-2016; operating loss of Rs 0.13 crore in Q3-2015 and an operating loss of Rs 0.65 crore in Q2-2016.
Total expense in Q3-2016 at Rs 445.50 crore (89 per cent of TIO) increased 20.6 per cent YoY as compared to Rs 369.33 crore (88 per cent of TIO) and increased 7.7 per cent as compared to Rs 413.83 crore (87.2 per cent of TIO).
The company’s film exhibition cost increased 5.8 per cent YoY at Rs 104.21 crore (20.8 per cent of TIO) as compared to Rs 98.49 crore (23.5 per cent of TIO), but declined 8.2 per cent as compared to Rs 113.53 crore (23.9 per cent of TIO).
F&B and other cost in Q3-2016 increased 2.5 per cent YoY to Rs 30.80 crore (6.2 per cent of TIO) as compared to Rs 309.05 crore (7.2 per cent of TIO) but declined 3.8 per cent as compared to Rs 32.01 crore (6.7 per cent of TIO).
Other expense in Q3-2016 almost doubled YOY (up 1.97 times) to Rs 78.53 crore as compared to Rs 39.85 crore (9.5 per cent of TIO) and increased 80.50 per cent QoQ to to Rs 43.51 crore (9.2 per cent of TIO).
Brands
Thermocool rolls out Navratri campaign on trains and stations
Nine day digital push blends devotion and storytelling for travellers
NEW DELHI: Thermocool Home Appliances has launched a high-visibility digital campaign during Navratri, turning railway stations and trains into storytelling spaces that blend culture with brand engagement.
The nine-day campaign spans key high-footfall locations including Katra, Anand Vihar, Gorakhpur, Prayagraj and Moradabad, along with the Vande Bharat Express on the Delhi-Katra route. Travellers encounter the campaign across station screens, concourses and onboard infotainment systems, making it hard to miss.
What sets the initiative apart is its narrative approach. Each day of Navratri is dedicated to one of the nine forms of Goddess Durga, with digital content explaining the significance and stories behind each day. The result is a campaign that does more than advertise, it informs and engages passengers in the middle of their journeys.
For director of sales and marketing Tanuj Gupta, the idea was to go beyond visibility. He noted that while Navratri is widely celebrated, awareness of its deeper meaning is often limited, and the campaign aims to bridge that gap in a simple and accessible way.
By tapping into high-traffic transit spaces, Thermocool is placing its message where audiences naturally gather, from busy platforms to train compartments. The repeated exposure across these touchpoints is designed to build familiarity while creating a more meaningful connection with consumers.
In a season marked by devotion and festivity, the campaign finds a clever middle ground. It turns everyday travel into a cultural moment, where storytelling travels alongside the passenger.
