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PVR expands into South India with second multiplex in Chennai

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MUMBAI: PVR Cinemas has expanded its presence in South India by launching its second multiple property in Chennai.

 

The five-screen multiplex is at The Grand Mall, Velachery in Chennai. The company’s first multiple in Chennai is at the Ampa Mall.

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With this, PVR now has a a screen count of 482 screens at 108 properties pan India across 44 cities. In southern India, PVR now has 110 screens in 17 properties.

 

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The newly launched property in the region is spread over an area of 50,000 sq ft with a capacity of 1275 seats.

 

PVR Cinema CEO Gautam Dutta said, “We have received an overwhelming response from the audience here and we ore even more enthusiastic to launch our second multiplex in Chennai. South is on essential market and we have made constant endeavours to reach out to the movie lovers in the city. We have left no stones unturned to bring them an experience filled with convenience, comfort and the best cinematic experience.”

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The opening of this multiplex has been designed understanding the market and every other aspect of cinema viewing in Chennai. The artwork in the foyer is a collage of iconic conversations from movies that defined trends in Kollywood; it is a tribute to Tamil cinema.

 

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The cinema also boasts of 2K Christie Digital projection, Dolby Digital 7.1 surround sound, 3D enabled screens and state-of-the-art technology.

 

PVR joint managing director Sanjeev Kumar Bijli added, “As we aim to excel in our domain by providing movie connoisseurs with a premier experience, we feel pleased to launch our second property in Chennai. We would like to thank the mall developer, PSR Associates for giving us the perfect location which is strategically positioned and stands as one of the most prominent hubs attracting huge footfalls. We are very hopeful to receive a similar positive response from the audience here for our second multiplex as well.”

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Ola Electric announces Champion Mahotsav with Rs 10,000 benefits

Three-day offer across scooters and motorcycles celebrates India’s T20 World Cup win

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BENGALURU: Ola Electric has announced #ChampionMahotsav, a three-day nationwide celebration offering benefits worth Rs 10,000 across its vehicle portfolio, following India’s historic third ICC Men’s T20 World Cup victory.

During the limited-period celebration, customers can avail benefits worth Rs 10,000 on any Ola scooter or Roadster motorcycle, extending the festive mood among fans after the national triumph.

An Ola Electric spokesperson said the initiative builds on the strong response received during the company’s earlier Match Mahotsav campaign held during the tournament final.

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“Our Match Mahotsav during the T20 World Cup Final received an incredible response from fans across the country. To celebrate India’s historic third T20 World Cup victory, we are extending the celebrations for three more days with #ChampionMahotsav, offering benefits worth Rs 10,000 on any Ola vehicle,” the spokesperson said.

Ola Electric currently offers a broad portfolio of Gen 3 S1 scooters and Roadster X motorcycles.

The premium Gen 3 S1 range includes the Ola S1 Pro+ in 5.2kWh and 4kWh configurations, and the Ola S1 Pro in 4kWh and 3kWh options, priced at Rs 1,85,338, Rs 1,65,338, Rs 1,39,999 and Rs 1,19,999 respectively.

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In the mass segment, the company offers the Ola S1 X+ with a 4kWh battery, along with the Ola S1 X in 2kWh, 3kWh and 4kWh configurations, priced at Rs 1,14,999, Rs 77,999, Rs 93,999 and Rs 1,09,999 respectively.

Ola’s motorcycle line-up includes the Ola Roadster X+ in 4.5kWh and 9.1kWh configurations priced at Rs 1,04,999 and Rs 1,84,999. The Ola Roadster X is available in 2.5kWh, 3.5kWh and 4.5kWh options, priced at Rs 74,999, Rs 87,999 and Rs 94,999 respectively.

With #ChampionMahotsav, the company aims to ride the celebratory wave across the country while encouraging more consumers to switch to electric mobility.

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