MAM
Publicis NCD Upputuru Emmanuel quits
MUMBAI: Publicis national creative director Emmanuel Upputuru has resigned in his papers at the agency.
Upputuru joined Publicis in 2007 and has worked for more than four years with Hemant Misra, CEO, Publicis India. Before that he was employed at Ogilvy & Mather Delhi as senior creative director.
Misra joined O&M in 2002, following which he moved to Saatchi & Saatchi in 2003. He moved back to O&M Delhi in 2005, from where he shifted to Publicis India in 2007. His total experience in the advertising world spans nearly 16 years.
Misra started his career with Contract Advertising and has worked at agencies such as Contract, Leo Burnett and McCann Erickson. He has handled brands such as Shell, Dabur, Nokia, Mother Dairy, Gillette, Limca, Sprite, Motorola, Maruti and American Express.
Brands
Hiili names Sanjay Hemady as country manager India
Media veteran to drive digital decarbonisation push
MUMBAI: Climate tech firm Hiili has announced its entry into India, appointing industry veteran Sanjay Hemady as India country manager to steer its growth in one of the world’s fastest-expanding digital markets.
Hemady, a familiar name across India’s media and consulting circles, will lead Hiili’s India operations from Mumbai. His mandate is clear: help Indian companies measure, manage and reduce the carbon emissions generated by their digital services.
Hiili offers a scientifically validated platform, certified by the UC3M-Santander Big Data Institute, that enables businesses to improve the efficiency of their digital infrastructure while cutting emissions. As organisations race to meet ESG targets, the company positions itself as a practical bridge between climate pledges and measurable action.
“I’m happy to share that I’m starting a new position as country manager, India at Hiili,” Hemady said in a LinkedIn post, adding that the company aims to move beyond broad sustainability promises towards precise, science-based decarbonisation.
Hemady brings more than three decades of experience spanning print, television, radio and digital media. He has previously served as chief executive officer at HIT 95 FM, assistant general manager at CNBC TV18, and held leadership roles at MTV India and The Indian Express, among others. Most recently, he worked as an independent business consultant advising firms across media and technology.
With India’s digital economy expanding at pace, the environmental cost of data, streaming and online services is climbing quietly in the background. Hiili’s bet is that carbon efficiency will soon sit alongside cost efficiency in boardroom conversations.
For Hemady, the move marks a shift from selling airtime and ad inventory to championing climate accountability. If successful, Hiili’s India play could make digital growth not just faster, but cleaner too.
