MAM
Publicis co. Performics.Resultrix strengthens leadership in western region
MUMBAI: As part of its western operations expansion, Performics.Resultrix, the digital end-to-end solutions and performance marketing company, aligned with Zenith India has strengthened its leadership team with three new senior appointments, Associate Vice-Presidents, who will lead the Mumbai operations.
Rizwan Shaikh has over 12 years of experience in digital media in diverse areas such as digital strategy, paid media, organic, social, programmatic and analytics. He has worked across a range of companies such as Web Percept, IdeatLabs, iProspect and GroupM. He will be overseeing the entire paid media operations of the agency and has the mandate of enhancing the performance product further in alignment with global ambitions.
Avinash Vanpal comes with 11 years’ experience in digital marketing. He has worked with agencies such as Resolution Media Singapore and Havas Media Bangalore and his experience spans brands such as Hyatt, Monster, HP, Resorts World Sentosa, SAP, British Insurance, and TravelSuperMarket & Manipal University. He previously co-founded a start-up – exqzt.com, which retailed handmade and ethnic products. He will be steering big businesses for Performics.Resultrix which includes a large BFSI client and will be providing strategic guidance and multi-channel strategies with a focus on programmatic.
Nishant Gopalia again comes with 11 years of digital media and marketing experience. He has worked with many large-sized agencies and has handled big businesses such as Hindustan Unilever, Tata Motors, Future Group, LIC, Fiat, Zee Entertainment and ICICI Bank. Gopalia has also worked with Star India where he was managing digital media planning and buying for Hotstar and the GEC channel portfolio. His last stint was with Zydus Wellness, where he was leading digital marketing for brands such as Sugarfree, Nutralite & Everyuth.
Mayoori Kango, Managing Director of Performics.Resultrix, says, “It gives me great delight to welcome on board our three senior executives, Rizwan Shaikh, Avinash Vanpal and Nishant Gopalia who have rich and diverse experience across brands and categories and will no doubt advance our growth and expansion in the western region. We lead the performance marketing business in India and given the rising momentum and scale of operations, this is the right time to strengthen our leadership team.”
Shaikh said, “I am pleased to be a part of Performics.Resultrix, an established name in performance marketing and digital end- to-end solutions. They are an agency witnessing fast-track growth and have great proprietary knowledge, transformative tools and systems and an established and pedigreed roster of clients. I look forward to a long and fruitful innings ahead,”
Avinash Vanpal says,
“Performics.Resultrix needs no introduction. They are a strong global brand with a roster of extraordinary work; work that’s been awarded in both Indian and international ad festivals. They have driven growth and innovation for some marquee brands. I look forward to being a part of this high-energy, collaborative and diverse workplace.”
Gopalia remarks, “ I have been following Performics.Resultrix’ s spectacular growth for some time now and am delighted to be joining it. I look forward to shaping the agency’s output in a positive way and strengthening client relationships still further.”
MAM
Ember Cookware appoints Amit Singh as chief of supply chain
10-year veteran to lead operations as brand scales across D2C, quick commerce and retail.
MUMBAI: Ember just handed its supply chain the perfect seasoning because when your cookware is non-toxic and non-stick, the operations behind it better be fast and flawless. Ember Cookware has appointed Amit Singh as chief of supply chain and Services, bolstering its leadership team at a pivotal growth phase. Singh brings over a decade of experience in supply chain strategy, operations and large-scale network buildouts.
He began his career at Singapore-based retail giant Giant Hypermarket before joining Pharmeasy in 2015, where he played a foundational role in building and scaling its pan-India supply chain across B2B and B2C channels. At API Holdings, he later led supply chain operations for North India, managing end-to-end execution across complex, multi-city networks.
In his new role, Amit will oversee Ember’s complete supply chain and service ecosystem including sourcing, manufacturing coordination, logistics, last-mile delivery, post-purchase support and workforce development. His mandate focuses on building cost-efficient, resilient operations that shorten fulfilment times, strengthen inventory management and deliver a consistently high-quality consumer experience as the brand expands nationally.
Ember Cookware co-founder & CEO Siddharth Gadodia said, “Supply chain is where growth either holds or breaks. As we scale across channels and geographies, we need operations that are efficient, resilient, and built for speed, without ever compromising on the consumer experience. Amit has done this before, at real scale.”
Ember Cookware co-founder & CMO Himanshi Tandon added, “As we scale, supply chain efficiency becomes as important as product and brand. Amit’s mandate is to build the operational foundations that make our promise consistent at scale.”
Amit Singh commented, “Ember is building something genuinely different, a category-defining brand with a clear purpose and the ambition to match. I’m looking forward to building supply chain infrastructure that doesn’t just keep pace with growth, but enables it.”
The appointment forms part of Ember’s broader push to deepen leadership across key functions as it invests in its Innovation Lab, proprietary material technologies and operational backbone to support national expansion.
In a kitchenware world where non-stick promises are easy but delivery is hard, Ember isn’t just cooking up products, it’s cooking up an operation that keeps every promise sizzling from factory to fork.
