MAM
PromaxBDA: Rishtey Cineplex only Indian b’caster to bag ‘on-air branding’ gold since ’09
MUMBAI: Rishtey Cineplex, Viacom18’s exclusive Hindi movie channel, has been awarded the ultimate honour at the 2017 PromaxBDA Global Excellence Promotion, Marketing and Design Awards held at Los Angeles — Gold for the Best Channel Image On-Air Branding. The Best Packaging category has been an elusive one as it is the coveted trophy that the biggest channels across the globe aspire to win.
This spectacular win puts Rishtey Cineplex at the helm of engaging entertainment bringing international accolades to not only the channel but also the network on a whole.
PromaxBDA is a global community, linking 70 countries, of marketers and creative minds from the media and entertainment industry who strive to drive and celebrate excellence while providing an outstanding platform for networking.
The award was won in the category of Total Package Channel Image — On-Air only (Art & Design). The design objective of Rishtey Cineplex was to create a branding that is active yet non-intrusive.
Created in collaboration with New Zealand based visual artist and designer- David Frearson who introduced the idea of simply using a bulb and the team then translated the simplicity and beauty of this idea throughout the branding and communication.
In all Viacom18 bagged 7 awards in total:
1. Total Package Channel Image Branding – On-Air Only (Art Direction & Design)
Gold: Rishtey Cineplex
2. Clip Based Comedy Promo
Gold: Comedy Central – Troy & Abed
3. In house program campaign
Silver: Comedy Central – Friends in 2016
4. 3D promotional or Sales Kit
Gold: VH1 Umbrella
Silver: Comedy Central Umbrella
Bronze: Comedy Central Annual diary
5. Press Kit
Silver: Comedy Central Diary 2016
A powerful Hindi mass entertainment offering, Rishtey Cineplex showcases the best from Viacom18’s wide library of films as well as newly acquired movies from across genres including soulful dramas, heart-warming romance, adrenalin-packed action, rib-tickling comedy and much more.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
