MAM
Private equity firm Kedaara Capital announces two elevations
MUMBAI: 14 year old private equity firm founded by Manish Kejriwal, Sunish Sharma and Nishant Sharma, Kedaara Capital, announced two promotions just as 2024 was ending.
First, Anant Gupta. A managing director at the firm, he has been elevated to the position of partner. Anant has been with Kedaara Capital for the past 12 years and was a board member or observer of many of the companies it had invested in.
Among them: LensKart.com, Dairy Day, Vishal Megamart, Purplle.com, Vedant Fashions, Manjushree Technopack, Owndays Co.
The firm said that he has been instrumental in driving investments, value creation and fostering long-term growth and successful exits.
Next the PE firm announced the advancement of managing director Rishiraj Khajanchi as partner & chief operating officer. Rishiraj has been with Kedaara for a decade plus and the firm said that “he has been a cornerstone of Kedaara’s fund operations, investor relations and has actively supported the investment team in complex situations.”
MAM
WPP appoints Estée Lauder’s Anne-Isabelle Choueiri as chief transformation officer
Former Estée Lauder executive to lead operations, technology and culture overhaul under WPP’s three-year growth plan
LONDON: WPP has appointed Anne-Isabelle Choueiri as chief transformation officer in a newly created role tasked with delivering the group’s Elevate28 strategy.
Choueiri joins from The Estée Lauder Companies, where she led enterprise-wide strategic initiatives, including the “One ELC” operating model and major upgrades to enterprise marketing, data and analytics capabilities. She also led the redesign of enterprise technology teams and served on the company’s AI taskforce, driving AI strategy, adoption and value realisation across the business.
At WPP, she will be responsible for designing, implementing and embedding the operating model behind Elevate28, the company’s three-year growth plan unveiled in February 2026. She will lead efforts to improve innovation, efficiency and integration across WPP’s client offerings, with a focus on delivering agile, outcome-driven solutions and measurable growth.
Choueiri will oversee organisational transformation across the group, working closely with product and enterprise technology teams to deploy AI, data and technology to build new capabilities and improve operational performance. She will also work with the people function to embed cultural change, strengthen an agile performance mindset and support talent development across the organisation.
Before joining Estée Lauder, she held senior roles across consulting and digital agencies, including at Accenture, Masaï (a Bain & Company spin-off), and Kearney, with experience spanning strategy, data and digital marketing transformation.
Cindy Rose, chief executive officer of WPP, said Choueiri brings a strong track record of leading large-scale transformation across operations, technology and culture, adding that her appointment will help accelerate the group’s next phase of growth under Elevate28.
Choueiri said WPP’s strategy represents an ambitious opportunity to reshape how the company operates and delivers for clients, adding that she looks forward to building integrated solutions and fostering a culture of innovation and change.
She will be based in New York and will join WPP’s executive committee.
