MAM
Pocket FM partners with OpenAI for AI-powered content creation
Audio platform integrates OpenAI APIs to scale storytelling for 300,000 global creators.
MUMBAI: Pocket FM just gave its 300,000 creators an AI superpower because when stories need to scale faster than gossip, even audio gets a futuristic upgrade. Pocket FM, the audio series platform, has announced a collaboration with OpenAI to integrate advanced AI tools across its content creation ecosystem. The partnership will deploy OpenAI’s APIs to accelerate production infrastructure, supporting over 300,000 creators worldwide.
Pocket FM has been pioneering AI-led content since 2023, when it rebuilt its creation stack around generative AI. Today, the platform hosts over 100,000 AI-native audio series the fastest-growing segment, expanding at an average of 30 per cent month-on-month. With more than 12 billion minutes of monthly listening, the integration of OpenAI’s multilingual and translation capabilities will boost global localisation efforts, bringing more creator-led titles to international audiences.
Pocket FM cofounder of product, tech and AI Prateek Dixit said, “At Pocket FM, AI is foundational to everything we do. Our collaboration with OpenAI takes our AI vision to a new level. By combining OpenAI’s APIs with our deep content infrastructure and creator ecosystem, we are building something the world has not seen before: an entertainment platform where a single creator in any corner of the world can produce, publish, and reach millions of listeners globally, with the quality and consistency of a full production studio.”
OpenAI managing director for international Oliver Jay added, “Pocket FM is demonstrating how AI can help creators scale storytelling for global audiences. This is a compelling example of how AI can expand creative opportunity, while keeping human creativity at the core.”
The move positions Pocket FM as a leader in democratising audio storytelling, blending cutting-edge AI with creator empowerment to fuel faster, richer, and more localised content. In a world where every listener wants the next binge-worthy story, Pocket FM isn’t just narrating tales, it’s handing creators the keys to tell them anywhere, anytime, and in any language.
MAM
Goafest 2026 registrations now open at early bird rates
South Asia’s top advertising festival returns to Goa in May with fresh ideas and big conversations.
MUMBAI: Goafest is back and this time it’s not just calling for entries, it’s calling for everyone who wants to stay ahead of the creative curve. Delegate registrations for the 19th edition of Goafest, South Asia’s premier festival celebrating creativity and advertising excellence, are now open. Early Bird rates are available until 30 April 2026. The festival will take place from 20 to 22 May 2026 at Taj Cidade de Goa Horizon. It promises a dynamic line-up of keynote speakers, panel discussions, workshops and networking opportunities designed to spark fresh perspectives and meaningful industry connections.
Advertising Agencies Association of India (AAAI) president Srinivasan K. Swamy said, “Goafest continues to be a defining platform for the advertising and marketing community, bringing together diverse voices from across the ecosystem.”
Goafest 2026 co-chairman of the organising committee Mohit Joshi added, “Each year, Goafest creates an environment that encourages collaboration and connection across the industry.”
Goafest is co-hosted by the Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC). The event has established itself as one of the most anticipated gatherings in the advertising and marketing calendar, offering professionals a space to exchange ideas, learn from leaders and celebrate outstanding work.
In the fast-moving world of creativity, where trends change faster than campaign deadlines, Goafest remains the annual pit-stop where the industry catches its breath, swaps stories and leaves inspired ready to create the next big idea.
