MAM
Pickrr brings in Vineet Budhiraja as SVP – operations
Mumbai: Pickrr, a SaaS-based logistics start-up has announced the appointment of Vineet Budhiraja as senior vice president, operations.
In this role, Budhiraja will supervise the company’s overall operations, curate growth-centric strategies for client onboarding, maintain customer success, and drive the force for the company’s holistic growth, said the statement.
With over 13 years of robust experience in the industry, Budhiraja comes with in-depth expertise in operations, product management, and customer experience. He has amassed knowledge of the logistics sector, e-commerce, B2B & D2C marketplace.
“Vineet joins us at a time when Pickrr has already set foot on the growth accelerator, and with his help, we believe Pickrr will achieve more significant milestones and solve more problems for sellers in the D2C industry,” said Pickrr co-founder and CEO Gaurav Mangla.
Budhiraja holds an MBA from the prestigious SJMSOM- IIT Bombay and a B-Tech degree from NIT Kurukshetra. With the experience of working with top industry players, he has a clear outlook on the role of tech-driven logistics and innovative operation strategies. Prior to joining Pickrr, he was the SVP of Lime Road and has also worked with Snapdeal and Amazon.
“Joining a team of like-minded people committed to innovation is an excellent opportunity for me to keep growing,” said Vineet Budhiraja. “I hope to add significant value to Pickrr’s inspiring journey towards revolutionising the tech-driven logistic sector by up-scaling the company operations.”
Brands
Devyani International names Sandeep Anand, Robinder Singh in key roles
Pizza Hut and Costa Coffee businesses see leadership refresh from April
MUMBAI: Devyani International has strengthened its senior leadership bench with a fresh set of appointments across its key brands, Pizza Hut and Costa Coffee, signalling a sharper focus on growth and brand momentum.
The company has appointed Sandeep Anand as chief marketing officer and business head for Pizza Hut. His appointment, approved by the board via a circular resolution on April 3, follows a recommendation by the Nomination and Remuneration Committee, as reported by CNBC-TV18. Anand will officially step into the role on April 6, 2026.
He takes over from Vijay Gogate, who currently serves as chief executive officer for Pizza Hut within the company’s operations. The move marks a strategic transition as the brand looks to sharpen its marketing and business playbook in a competitive quick service restaurant market.
Anand brings over two decades of experience across the food and FMCG sectors, with a strong track record in brand building and innovation. His career spans roles at major consumer-facing companies including Domino’s, Zydus Wellness, Zomato, GSK Consumer Healthcare, Reckitt and Ranbaxy, giving him a well-rounded perspective on both scale and agility.
Alongside this, Robinder Singh has been appointed business head for Costa Coffee and the company’s airport operations. He too will assume his new role on April 6, bringing more than 18 years of experience in operations, business expansion and customer experience transformation.
The twin appointments come at a time when Devyani International is doubling down on leadership depth to steer its portfolio through evolving consumer preferences and heightened competition. With fresh faces at the helm of two key verticals, the company appears set to brew up its next phase of growth with renewed energy.
