MAM
Pashmina Roshan and FNP collaborate for a heartfelt Father’s Day tribute
Mumbai: This Father’s Day, Bollywood debutante Pashmina Roshan, daughter of music maestro Rajesh Roshan has teamed up with FNP (Ferns N Petals), India’s leading gifting platform, to share a special video for her father, filled with love, music and cherished memories.
In a touching Instagram video, Pashmina shares the beautiful bond she shares with her father. She recalls a childhood filled with melodies and happiness. “My dad has always given me all his support in everything I did,” Pashmina highlights in the video.
Pashmina’s collaboration with FNP highlights the brand’s 2024 Father’s Day collection, a testament to refined taste and thoughtful gifting. The collection features tuxedo-inspired bouquets, luxurious grooming sets, personalized accessories, indulgent gift hampers, delectable cakes, lush green plants, and artisanal chocolates. Each item was chosen to reflect her deep appreciation for the man who filled her life with music and joy.
FNP global CEO & director Pawan Gadia expressed the significance of this collaboration, stating, “Father’s Day is a momentous occasion to celebrate fathers, father figures, and the spirit of fatherhood. Our collaboration with Pashmina Roshan illustrates the value of heartfelt gestures and our commitment to making every occasion special through our curated gifting options.”
Join Pashmina in celebrating the fathers who fill our lives with love and support. Let’s make this Father’s Day unforgettable for our dads with FNP’s exclusive Father’s Day collection, crafted for a global audience and available for seamless delivery across India and worldwide.
Check out FNP’s Father’s Day collection at https://www.fnp.com/gifts/for-father-lp Digital
MAM
Lego brings Messi, Ronaldo, Mbappé, Vinicius together
Campaign clocks 314 million views ahead of FIFA World Cup 2026 buzz.
MUMBAI: Four legends, one frame and not a single tackle in sight. Lego has pulled off a crossover few thought possible, uniting Lionel Messi, Cristiano Ronaldo, Kylian Mbappé and Vinícius Júnior in a single campaign ahead of the FIFA World Cup 2026 only this time, they’re building dreams brick by brick.
Titled “Everyone wants a piece”, the campaign features the quartet assembling a Lego version of the World Cup trophy, before placing miniature versions of themselves atop it, a playful nod to football’s ultimate prize. Shared widely across social media, the ad carries a pointed disclaimer: it is not AI-generated, a subtle but telling signal in an era where even reality is often questioned.
The numbers tell their own story. The campaign has already crossed 314 million views on Instagram across the players’ accounts, with fans hailing it as a rare, almost nostalgic moment particularly for the reunion of Messi and Ronaldo, whose last shared campaign ahead of the 2022 World Cup became one of the platform’s most-liked posts.
Beyond the film, Lego is extending the play with exclusive, player-themed sets tied to each of the four stars, part of a broader football-led programme designed to ride the global momentum building towards 2026. The idea, as echoed by the players themselves, leans into the parallels between football and play experimentation, creativity, failure, and triumph.
Messi described the sets as a way to bring on-pitch moments into an imaginative, hands-on world, while Ronaldo called the transformation into a Lego figure a rare honour, blending sport with storytelling. Vinícius, meanwhile, struck a more personal note, recalling childhood moments of building with Lego and framing creativity as a universal language that transcends borders.
The timing is no accident. With the 2026 World Cup set to run from June 11 to July 19 across the United States, Canada and Mexico, and featuring an expanded 48-team format, global anticipation is already building. Argentina, led by Messi, will enter as defending champions, adding another layer of intrigue.
For Lego, the campaign does more than celebrate football, it taps into its mythology. Because when icons become figurines and rivalries turn into play, the beautiful game finds a new kind of pitch. one built, quite literally, by hand.
