MAM
Pallavi Singh exits BMW India, takes a sabbatical
MUMBAI: BMW India marketing head Pallavi Singh has stepped down from her role. Singh took to professional networking platform LinkedIn to break the news. In the post, she stated that she will be on a sabbatical for the next year or so and will be focusing more on driving impact projects and initiatives for start-ups and non-profit organisations.
"The last decade has been super exciting and eventful. We have witnessed major shifts in society – climate change, communication, mobility, clean energy, social connections, and healthcare. The underlying theme for my work during this time has been to harness the power of communities, build sustainable and meaningful brands, and leverage technology to make an impact," she wrote.
Singh added that the world has been changed fundamentally and radically across various dimensions, especially after the Covid2019 outbreak.
"The truth is, that great changes have been in the works way before this global pandemic. These will forever have an impact on work, life, and play," her post said.
Singh has more than 15 years of experience in various marketing functions. She started her career in 2007 in Yamaha as an assistant manager. Later, she joined Harley Davidson Motor Company and worked there for eight years. She left the company as director – marketing. In 2017, she moved to MG Motors India as the head of marketing and worked there until 2019. In 2019, BMW India brought her on.
"My focus and efforts are now aimed at engaging with businesses, brands, start-ups, and non-profits to work on – demystifying and leveraging our digital-first reality, Creating data-centric strategies for business, and Building purpose & vision-based programs," Singh detailed her future plans.
MAM
Ameya Velankar steps down as Uber’s head of marketing for India & South Asia
Veteran marketer exits after more than seven years with the ride-hailing giant.
MUMBAI: After more than seven years of steering Uber through the bumpy roads of India’s mobility market, Ameya Velankar has decided to change lanes. Ameya Velankar has stepped down as Head of Marketing for India and South Asia, marking the end of a significant chapter at the ride-hailing company. He had been with Uber since 2019, taking on multiple roles in product and category marketing before rising to lead the marketing function for the region in 2021.
During his tenure, Velankar played a key role in strengthening Uber’s positioning in one of its most competitive and dynamic markets. He helped drive localised marketing strategies and scale adoption across key offerings such as Auto, Moto, Rentals and Intercity, tailoring global platforms to Indian consumer needs.
Prior to joining Uber, Velankar built his marketing expertise at leading consumer companies including SC Johnson and Marico, where he handled category and product leadership roles. His career began at RPG Enterprises.
Details of his next professional move have not been disclosed.
In a fast-evolving mobility landscape where brands constantly battle for attention, Ameya Velankar helped Uber stay relevant and resonant with millions of Indian users. As he moves on from the driver’s seat of marketing, the company will now look for fresh ideas to keep its wheels turning smoothly.
