MAM
Palasa Creative House wins creative duties of Kidzee and Zee School
MUMBAI:Palasa Creative House has bagged the creative duties of Kidzee and Zee School that form part of Zee Network’s education arm Zee Interactive Learning Systems.
The account size is pegged at Rs 100-120 million and is expected to go up further.
Palasa won the account in a multi-agency pitch. The incumbent agency was Ignitee India.
“We will start with understanding the parents and how the school can be unique for each child. We have already started working on the creative of the campaign and it would break in a few months across India. For this account, we will have 360 degree approach and have both above the line (ATL) and below the line activities (BTL). However, ATL will be at a macro level and we will have a lot of on-ground interactive sessions, seminars and counseling,” says Palasa Creative House founder and creative director Sandeep Bomble.
The agency has already started with the campaign for Zee School. “We broke the campaign in the South with seminars in Bangalore, Salem and Coimbatore and we were very happy with the response we got. Next is to take the Zee School campaign to other parts of the country. We will also be revamping their website soon,” adds Bomble.
MAM
Tata Communications CEO A S Lakshminarayanan retires
Seasoned leader hands over reins after guiding the company through key growth years.
MUMBAI: Tata Communications is turning a new page and this time, the chapter is being written by a fresh voice from the same trusted book. The company has announced the retirement of its managing director and chief executive officer, A S Lakshminarayanan, effective at the close of business on 13 April 2026. Lakshminarayanan’s departure marks the end of a significant chapter in the company’s leadership journey.
The board expressed appreciation for his contributions during his tenure, acknowledging the role he played in shaping the organisation. In January 2026, the board had already appointed Ganesh Lakshminarayanan as managing director and CEO (Designate), ensuring a smooth leadership transition.
Ganesh Lakshminarayanan brings over three decades of experience across domestic and global enterprises. He currently serves as Managing Director and Group Vice President at ServiceNow India, where he has focused on driving enterprise adoption of AI-led digital transformation and strengthening go-to-market capabilities. Prior to this, he led Bharti Airtel’s enterprise business as CEO of Airtel Business and earlier headed its Enterprise division. His career also includes roles as Chief Operating Officer at Capillary Technologies, along with advisory positions at Ernst & Young and Sequoia Capital.
The transition reflects Tata Communications’ focus on continuity while bringing in fresh perspectives to navigate the rapidly evolving digital infrastructure landscape.
In the fast-moving world of global communications, leadership changes are like well-timed signal switches necessary to keep the network strong and the journey smooth. As A S Lakshminarayanan steps down, Ganesh Lakshminarayanan steps up, ready to carry forward the legacy while steering the company into its next phase of growth.
