Brands
P.V. Sindhu Panasonic Batteries’ face for 3 yrs
MUMBAI: PV Sindhu, the 2016 Olympic silver medalist, currently ranked World No.6, dawns a new role starting today as the brand ambassador of Panasonic Energy India Co. Ltd – one of India’s largest manufacturer & supplier of dry cell batteries and lighting products.
The 21 year old, ace-badminton player has been signed on for Panasonic’s Battery division for the next three years as a part of strategic decision to enrich the brand image and challenge the ‘numero uno’ position.
“Panasonic batteries have always been known for its performance and reliability. I am looking forward to carry forth this communication and be a part of the growth journey,” stated Sindhu at the event.
“PV Sindhu exudes power and performance through her sport. These are precisely the traits that Panasonic Batteries are known for,” stated Panasonic India and South-Asia president and CEO Manish Sharma.
Panasonic Energy CMD M. Morikawa added, “PV Sindhu seemed a natural extension to Panasonic Batteries. Both are best known for their consistency and are aggressively growing to clinch the numero uno position.”
Born in Hyderabad, Ms. Sindhu is the youngest recipient of India’s fourth highest civilian honor, the Padma Shri. She is the youngest and the very first Indian shuttler to have reached the finals of a women’s singles event in an Olympics badminton event. She’s also a recipient of other prestigious awards such as Rajiv Gandhi Khel Ratna, Arjuna Award and CNN-IBN Indian of the Year in Sports among others.
Brands
Aman Gupta launches new venture OffBeat Studios
Boat co-founder steps into fresh entrepreneurial chapter after shifting to non-executive role.
MUMBAI: Aman Gupta just flipped the beat because when you’ve already made waves with Boat, the next move is to start a whole new rhythm.
boAt co-founder Aman Gupta has unveiled his new entrepreneurial venture, OffBeat Studios, marking his first independent project since stepping away from day-to-day operations at the audio and wearables brand. In a post on X on 3 March 2026, Gupta wrote: “With every birthday, some grow older, I grow bolder. I am still hungry, still impatient and still driven. Aman 2.0 begins soon. Introducing my new venture. @Offbeatstudios1.”
Details about OffBeat Studios remain scarce. Gupta has shared only a stylised “OFF/BEAT” logo and no specifics on the business model, sector focus, funding, team or launch timeline. It is unclear whether the venture will operate independently or hold any strategic link to Boat.
Gupta played a pivotal role in building boAt’s brand and marketing identity since its inception and gained wider visibility as a judge on Shark Tank India. His shift to a non-executive board position followed a leadership transition at Boat last year, Gaurav Nayyar was appointed CEO, while co-founder Sameer Mehta took on the role of executive director focused on strategy, reflecting a move toward professionalised management.
The announcement arrives as Boat’s parent company, Imagine Marketing, gears up for its initial public offering. The Warburg Pincus-backed firm received SEBI approval after confidentially filing in April 2025 and is reportedly targeting a valuation of around Rs 13,000 crore. This marks Boat’s second IPO attempt, the first, filed in January 2022 for Rs 2,000 crore (Rs 900 crore fresh issue + Rs 1,100 crore offer for sale), was withdrawn amid market volatility.
Boat has not commented on whether Gupta’s new venture will impact the upcoming public issue. For a founder who helped turn Boat into a youth-favourite audio brand, OffBeat Studios signals not a slowdown, but a bold new track proving that when one rhythm fades, another is already waiting to drop.
