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Onida appoints Pratyush Chinmoy as Asst GM for marketing

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MUMBAI: Electronics brand Onida has appointed Pratyush Chinmoy as the assistant GM for marketing. He will report to Onida chief executive officer G Sundar.

Chinmoy joined the company on 9 August and will be based out of Mumbai and operate from the Onida House. 

Chinmoy will head the marketing department with key responsibilities intended towards planning and execution of marketing strategies, brand and category management, marketing communication and working on building a strong brand presence.

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Speaking on his new role, Chinmoy said to Indiantelevision.com,  “At Onida I will lead the team to manage the ATL and BTL activities along with digital spends. We will create personalised campaign stories and generate more sales and revenue. My primary objective here will be to focus more on digital marketing and we are actually ahead of Samsung and other competition in terms of social presence.”

Onida was started by GL Mirchandani and Vijay Mansukhani in 1981 and has its own legacy. Excited on joining a brand like Onida, he mentioned, “Onida brand has its own legacy in India. I feel humbled to join a brand like this. The brand has grown in retail presence and we are focusing on tier II and tier III areas more. That is one of the gaps that we have identified and want to focus on.”

Pratyush is a B Tech (Chemical Engineering) from NIT Rourkela and holds an MBA in Marketing and Supply Chain from XLRI, Jamshedpur. 

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A quality-driven professional, he has 8+ years of experience in category marketing strategy, brand management, new product launches, market research, digital marketing, people management and customer acquisition. 

He previously led teams in Asian Paints Ltd in brand management and Reliance Industries in marketing for product management.

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OpenAI’s Stargate lead Peter Hoeschele exits with two senior leaders

Trio behind compute push set to join new startup amid leadership reshuffle

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SAN FRANCISCO: Peter Hoeschele, a key figure behind OpenAI’s early Stargate data centre initiative, has exited the company, according to a report by The Information.

The departure is part of a broader leadership shift, with two other senior executives, Shamez Hemani and Anuj Saharan, also set to leave in the coming days. All three are expected to join the same new startup, although details about the venture remain under wraps.

The trio played a central role in OpenAI’s Stargate effort, an initiative aimed at building large-scale data centre capacity in-house to reduce reliance on external infrastructure providers. Their exits mark a notable moment for the company’s compute strategy as it continues to scale rapidly.

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OpenAI spokesperson said in a statement to The Information, “We’re grateful for the contributions Peter, Shamez, and Anuj have made to OpenAI and wish them the very best in what comes next.” The company also pointed to the recent appointment of Sachin Katti to lead its industrial compute organisation, signalling continuity in its infrastructure roadmap.

OpenAI has indicated that it does not plan to directly replace Hoeschele’s role, suggesting a possible restructuring of responsibilities within the team.

As competition intensifies in the race to build next-generation AI systems, leadership changes in core infrastructure teams are likely to draw close attention. For now, the spotlight shifts to what this departing trio builds next, and how OpenAI adapts as it scales its ambitions.

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