MAM
Onida appoints Pratyush Chinmoy as Asst GM for marketing
MUMBAI: Electronics brand Onida has appointed Pratyush Chinmoy as the assistant GM for marketing. He will report to Onida chief executive officer G Sundar.
Chinmoy joined the company on 9 August and will be based out of Mumbai and operate from the Onida House.
Chinmoy will head the marketing department with key responsibilities intended towards planning and execution of marketing strategies, brand and category management, marketing communication and working on building a strong brand presence.
Speaking on his new role, Chinmoy said to Indiantelevision.com, “At Onida I will lead the team to manage the ATL and BTL activities along with digital spends. We will create personalised campaign stories and generate more sales and revenue. My primary objective here will be to focus more on digital marketing and we are actually ahead of Samsung and other competition in terms of social presence.”
Onida was started by GL Mirchandani and Vijay Mansukhani in 1981 and has its own legacy. Excited on joining a brand like Onida, he mentioned, “Onida brand has its own legacy in India. I feel humbled to join a brand like this. The brand has grown in retail presence and we are focusing on tier II and tier III areas more. That is one of the gaps that we have identified and want to focus on.”
Pratyush is a B Tech (Chemical Engineering) from NIT Rourkela and holds an MBA in Marketing and Supply Chain from XLRI, Jamshedpur.
A quality-driven professional, he has 8+ years of experience in category marketing strategy, brand management, new product launches, market research, digital marketing, people management and customer acquisition.
He previously led teams in Asian Paints Ltd in brand management and Reliance Industries in marketing for product management.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.








