Brands
Oberoi Realty signs Swiss luxury brand Aman for Worli project
Aman to operate and market Worli project under long-term agreement
MUMBAI: Oberoi Realty has signed a long-term agreement with Swiss luxury hospitality group Aman to develop a boutique hotel and branded residences on a four acre site in Worli, marking one of Mumbai’s most high-profile luxury real estate tie-ups.
The project will be executed through I-Ven Realty Limited, a special purpose vehicle in which Oberoi Realty Limited holds a 39.13 per cent stake. Promoter Vikas Oberoi owns an equal 39.13 per cent, while Alpha Wave Ventures II, LP holds the remaining 21.74 per cent.
According to disclosures filed with the BSE and NSE, the leasehold land parcel spans 16,689.93 sq metres on Doctor Annie Besant Road. The development will include an Aman-branded hotel with around 80 guest rooms, alongside curated food and beverage offerings and allied facilities.
In addition, the project will feature Aman-branded residences spanning approximately 150,000 to 200,000 square feet of carpet area, which will be sold to private buyers.
The hotel management agreement and the residences branding and marketing agreement have an initial tenure of 25 years, with an automatic extension of 10 years unless terminated earlier. There is no upfront consideration payable to Aman, with the partnership structured around long-term management and branding arrangements.
The hotel is expected to commence operations by 31 August 2032. Once operational, Aman will be responsible for managing and marketing the property, extending its portfolio of ultra-luxury destinations into one of Mumbai’s most expensive residential corridors.
The tie-up underscores Oberoi Realty’s strategy of pairing prime urban land with global luxury brands to capture demand at the very top end of India’s property market.
Brands
Yaap Digital acquires 60.2 per cent stake in Gozoop in over Rs 150 crore deal
Strategic tie-up keeps Gozoop independent while building scaled ad ecosystem
MUMBAI: Yaap Digital Ltd has acquired a 60.20 per cent stake in Gozoop Online Pvt Ltd, marking a significant consolidation move in India’s independent advertising landscape.
The acquisition, executed through a share purchase cum shareholders’ agreement, forms the first tranche of a broader deal to acquire 100 per cent of Gozoop in phases. The initial stake was picked up for Rs 36.96 crore, giving Yaap majority control and making Gozoop its subsidiary.
Overall, the transaction is valued at over Rs 150 crore, with additional components including a Rs 7.66 crore share swap expected to close within 90 days. Payments related to excess net working capital are slated for completion by July 2026.
Despite the ownership change, Gozoop will continue to operate as an independent brand, retaining its leadership, identity and culture. The focus, both companies say, is on collaboration rather than consolidation.
Founded nearly two decades ago, Gozoop has built a reputation for its people-first approach and long-tenured leadership team, a rarity in an industry often shaped by global network buyouts. Yaap, on the other hand, brings scale and a tech-led marketing ecosystem spanning content, data and performance solutions.
Together, the companies aim to create an integrated network that blends creativity, media, data and technology, offering clients both agility and scale. The partnership also signals a broader ambition to position Indian agencies as global contenders rather than local participants.
With the deal underway in phases, the coming months will be key in shaping how this alliance translates into a unified yet flexible advertising powerhouse.
