MAM
netCORE names Kalpit Jain as CEO
MUMBAI: Digital marketing solutions company netCORE has appointed Kalpit Jain as chief executive officer, effective from August, 2015.
In his new role, Kalpit will lead global operations with a special focus on business and sales, product and people development. This move is in alignment with company’s strategy of accelerating growth in India and globally. After the former CEO moved out of the company in August 2014, founder and MD Rajesh Jain was at the helm of operations as interim CEO.
Rajesh Jain said, “Kalpit became an obvious choice for the role owing to his deep domain expertise and unprecedented commitment to the growth of the company. He has always believed in building a very strong, profitable company in a competitive marketplace. I am confident that his in-depth industry knowledge and leadership capabilities will further strengthen our market positioning and contribute immensely as netCORE rides the digital wave.”
“It is exciting to be a part of a next generation company, which is focused on bringing innovative products like SmarTech in Marketing Automation and Iris in Internet of Things to the Indian market. The tremendous growth in digital marketing industry and onslaught of various cloud-based models have given rise to the need for DIY marketing platforms. Hence, our strategy is focussed on expanding the portfolio of services with DIY and reach out to national & international markets with it,” added Kalpit Jain.
Kalpit has over 17 years of experience at netCORE, having joined as a software programmer in 1998. Over the years, he has vastly contributed to the company’s evolution from a start-up to an industry leader in the Indian Enterprise Communication & Digital Marketing space, serving in numerous capacities. As the business head at netCORE, he was instrumental in re-inventions in product development and operations and was also instrumental in the expansion of the Mumbai-based company to five other locations in India. He has been handling technology, marketing and operations of all netCORE’s divisions as its COO since 2011.
Digital
Content India 2026 opens with a copro pitch, a spice evangelist and a £10,000 prize for Indian storytelling
Dish TV and C21Media’s three-day summit puts seven ambitious projects before an international jury, and two walk away with serious development money
MUMBAI: India’s content industry gathered in Mumbai this March for Content India 2026, a three-day summit organised by Dish TV in partnership with C21Media, and it wasted no time making a statement. The event opened with a Copro Pitch that put seven scripted and unscripted television concepts before an international panel of judges, and by the end of it, two projects had walked away with £10,000 each in marketing prize money from C21Media to support development and international promotion.
The jury, comprising Frank Spotnitz, Fiona Campbell, Rashmi Bajpai, Bal Samra and Rachel Glaister, evaluated a shortlist that ranged from a dark Mumbai comedy-drama about mental health (Dirty Minds, created by Sundar Aaron) to a Delhi coming-of-age mystery (Djinn Patrol, by Neha Sharma and Kilian Irwin), a techno-thriller about a teenage gaming prodigy (Kanpur X Satori, by Suchita Bhatia), an investigative crime drama blending mythology and modern thriller (The Age of Kali, by Shivani Bhatija), a documentary on India’s spice heritage (The Masala Quest, hosted by Sarina Kamini), a documentary on competitive gaming (Respawn: India’s Esports Revolution, by George Mangala Thomas and Sangram Mawari), and a reality-horror competition merging gaming and immersive fear (Scary Goose, by Samar Iqbal).
The session was hosted by Mayank Shekhar.
The two winners were Djinn Patrol, backed by Miura Kite, formerly of Participant Media and known for Chinatown and Keep Sweet: Pray & Obey, with Jaya Entertainment, producers of Real Kashmir Football Club, also attached; and The Masala Quest, created and hosted by Sarina Kamini, an Indian-Australian cook, author and self-described “spice evangelist.”
The summit also unveiled the Content India Trends Report, whose findings made for bracing reading. Daoud Jackson, senior analyst at OMDIA, set the tone: “By 2030, online video in India will nearly double the revenue of traditional TV, becoming the main driver of growth.” He noted that in 2025, India produced a quarter of all YouTube videos globally, overtaking the United States, while Indians collectively spend 117 years daily on YouTube and 72 years on Instagram. Traditional subscription TV is declining as free TV and connected TV gain ground, forcing broadcasters to innovate. “AI-generated content is just 2 per cent of engagement,” Jackson added, “highlighting the dominance of high-quality human content. The key for Indian media companies is scaling while monetising effectively from day one.”
Hannah Walsh, principal analyst at Ampere Analysis, added hard numbers to the picture. India produced over 24,000 titles in January 2026 alone, with 19,000 available internationally. The country now accounts for 12 per cent of Asia-Pacific content spend, up from 8 per cent in 2021, outpacing both Japan and China. Key exporters include JioStar, Zee Entertainment, Sony India, Amazon and Netflix, delivering over 7,500 Indian-produced titles abroad each year. The top importing markets are Saudi Arabia, the UAE, Egypt, the United States and the Philippines. Scripted content dominates globally at 88 per cent, with crime dramas and children’s and family titles performing particularly strongly.
Manoj Dobhal, chief executive and executive director of Dish TV India, framed the summit’s ambition squarely. “Stories don’t need translation. They need a platform, discovery, and reach, local or global,” he said. “India produces more movies than any country, our streaming platforms compete globally, and our tech and creators win international awards. Yet fragmentation slows growth. Producers, platforms, and tech move in different lanes. We need shared spaces, collaboration, and an ecosystem where ideas, technology, and people meet. That is why we built Content India.”
The data, the pitches and the prize money all pointed to the same conclusion: India is not waiting for the world to discover its stories. It is building the infrastructure to sell them.
