Brands
Nestlé Purina expands the Friskies range
MUMBAI: Nestlé Purina is expanding its popular Friskies range with two new dry cat food variants – Friskies Meaty Grills and Friskies Indoor Delights, designed to keep cats healthy and active. Friskies Meaty Grills combines the taste and nutrition of chicken, turkey, lamb and vegetables, while Friskies Indoor Delights packs the goodness of chicken, salmon, tuna and vegetables. Indoor Delights have the added benefit of helping reduce hairball formation and litter odour. Both recipes provide 100% complete and balanced nutrition.
Nestlé Purina India business head, Pallavi Anand said, “At Nestlé Purina, we understand how important it is for pet parents to give the best nutrition to their pets. Friskies is recogniSed globally for its wide range of products and flavours with a rich history, dating back to the 1930s. With the launch of the new range of Friskies cat food, we are excited to offer tasty and nutritious products that embody our expertise in pet nutrition.”
The new range will be currently available across all major cities in India through pet specialty stores, e-commerce and quick commerce platforms, making it convenient for pet parents to bring home the goodness of Friskies.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.









