Brands
My11Circle onboards Mohammed Siraj as brand ambassador
Mumbai: My11Circle, the fantasy cricket platform of Games24x7 has announced cricketer Mohammed Siraj as its new brand ambassador.
Siraj, who plays for the Indian team and represents Royal Challengers Bangalore in the Indian Premier League (IPL) is recognised as one of the upcoming stars and best quick bowlers in world cricket said the brand elaborating on its association with the cricketer. His most notable performance came earlier this year when he played a crucial role in India’s historic series win in Australia.
Siraj joins an illustrious group of other brand ambassadors of My11Circle including, former Indian captain Saurav Ganguly, Ajinkya Rahane, legendary batsman VVS Laxman and Bollywood actor Ranveer Singh.
Games24X7 co-founder and CEO Bhavin Pandya said, “Mohammed Siraj is young, incredibly talented, and has made an instant impression on international cricket. His fiery performance in Australia will be remembered for a long time, and all cricket fans look forward to him winning many more matches for India. My11Circle has always celebrated the youthful exuberance of Indian cricket and we are very lucky to have this bona fide star as our brand ambassador.”
Speaking about this engagement, Siraj said, “My11Circle epitomises the skill and passion of dedicated cricket fans. Association with such an admirable brand and to be able to join an eminent group of brand ambassadors including Dada, VVS, Ajinkya is a great honour for me.”
After a successful IPL campaign, My11Circle launched a new campaign earlier this month called ‘Game ke Deewane’, which has a unique proposition involving the reward money getting doubled, every time Team India wins the match.
“Our ongoing campaign in the T20 World Cup, which celebrates an Indian has struck a chord with fans and we are witnessing great participation from cricket fans who are not only using their skill to participate in the contest but are also enthused by the prospect of an extra reward in case of an Indian win,” said My11Circle VP Saroj Panigrahi.
Brands
Rohini Laya Venkateswaran named executive director at Gillette India
P&G veteran with two decades of experience steps into leadership role
NEW DELHI: Rohini Laya Venkateswaran has been appointed executive director at Gillette India Pvt. Ltd., bringing with her more than two decades of experience across sales, strategy and brand leadership within the consumer goods sector. In her new role, she will help steer the company’s strategic direction and growth while strengthening its footprint in the grooming and personal care category.
Venkateswaran joins the board after a long career at Procter & Gamble, where she spent nearly 21 years shaping sales strategy, building brands and driving market expansion across India and international markets.
Most recently, she served as chief sales officer for India at P&G. Prior to that, she was vice president and country manager for east gulf markets, overseeing operations in Kuwait, Oman, Bahrain and Qatar while also guiding sales strategy across the Gulf region, including the UAE.
Earlier in her career, she led sales strategy and planning for India while serving as marketing leader for brands such as Olay and Old Spice. During this stint, she focused on reshaping go-to-market channels and building awareness through digital, social and influencer-led campaigns to drive growth.
Her journey at P&G also included roles such as director sales strategy and planning leader India, associate director modern retail and ecommerce, regional manager for Delhi and Rajasthan, and several key account and trade marketing roles across the country. She also spent time in the United States working on the P&G Walmart international team, collaborating on global retail initiatives.
Venkateswaran holds an MBA in marketing from SP Jain Institute of Management and Research and a bachelor’s degree in mechanical engineering from RV College of Engineering.
With her mix of sales acumen, brand-building experience and global exposure, Venkateswaran’s appointment signals a sharpened focus on growth and market leadership for Gillette India.
