Brands
Mumbai gets a slice of heaven as La Chérie’s ‘Dancing Cloud’ lands
MUMBAI: Desserts don’t usually make the city stop and stare, but this one jiggles its way into the spotlight. La Chérie, Pune’s cult-favourite cheesecake label, has floated into Mumbai with its now-iconic “Dancing Cloud” Japanese cheesecake, a dessert so airy it’s redefining indulgence.
Unlike the dense, sugar-heavy cheesecakes most Mumbaikars know, La Chérie’s version is souffle-light, made in small daily batches, and entirely preservative-free. The texture is the star delicate, cloud-soft, and melt-in-the-mouth with no gelatin, agar, compound chocolate, or artificial stabilisers sneaking in. A quiet rebellion against hyper-processed sweets, it focuses on freshness, technique, and purity.
The range caters to every mood: a Mini Dancing Cloud at Rs 299, a Chocolate variant at Rs 359 for solo indulgence, or the Big Dancing Cloud Whole Cheesecake at Rs 899 for celebrations. Available via Swiggy and Zomato, the cakes are crafted to be enjoyed warm or chilled, depending on preference.
The timing couldn’t be more perfect. With Japanese flavours gaining ground in Mumbai from matcha menus to omakase dining La Chérie taps straight into the city’s evolving palate. What started as a quiet cult in Pune is now shaping Mumbai’s premium dessert scene, proving that sometimes the lightest creations leave the heaviest mark.
Brands
Hardik Jhaveri named senior director marketing at Colgate-Palmolive Asean hub
Former Hill’s Pet Nutrition general manager returns to the company to steer marketing for South Asean from Kuala Lumpur
KUALA LUMPUR: Hardik Jhaveri has been appointed senior director marketing for the South Asean hub at Colgate-Palmolive, marking a return to the consumer goods major after a three year stint with Hill’s Pet Nutrition. He will be based in Kuala Lumpur and will lead marketing strategy for the region.
Jhaveri joins the role after serving as general manager at Hill’s Pet Nutrition in Taipei, where he led a cross functional team and oversaw the business with full profit and loss responsibility. The role placed him at the helm of operations in Taiwan, managing growth in what he described as a start-up style environment within a global multinational.
Before that, Jhaveri spent over a decade with Colgate-Palmolive across several marketing and innovation roles in Asia. As associate director innovation for Apac excluding China, based in Hong Kong, he led new product development and launches across multiple markets.
His portfolio ranged from developing specialised oral care products such as a diabetes focused toothpaste for the Indian market to launching premium oral care experiences under the Colgate Total brand in Australia. Alongside innovation, he also worked on launch planning, brand strategy and communications for the company’s oral care portfolio.
Earlier in his Colgate-Palmolive journey, Jhaveri held roles including marketing manager innovation, senior brand manager and brand manager. His work spanned urban and rural markets in Mumbai and customer development responsibilities in the Greater Kolkata Area.
Prior to his long association with Colgate-Palmolive, Jhaveri worked as brand officer home care at Unilever, where he helped drive marketing initiatives for the Rin detergent brand, including nationwide relaunch and on ground activation campaigns.
He began his career in advertising with Bates David Enterprise, working on brands such as IDBI Bank, The Leela Hotels and The Times of India.
Jhaveri holds a post graduate programme in management from the Indian School of Business and has also completed a level 4 diploma in wine from the Wine & Spirit Education Trust.
Announcing the move, Jhaveri said he is excited to begin his new chapter at Colgate-Palmolive’s South Asean hub and thanked colleagues and mentors who supported his journey at Hill’s Pet Nutrition.
