MAM
MTV’s contest offers incentives for viewers to participate
MUMBAI: MTV has come up with yet another contest of sorts called MTV Whatever Things for its viewers.
This time round, MTV is all set to involve its viewers and lure them into participating in the contest by offering incentives like airing their mug shot on the channel.
According to the channel website, the participants have to suggest three music videos that best go along with the two stunts for each episode of MTV Whatever Things, which will be shown on the website. If an entry is selected, not only will the person get to program a music playlist for the show, he/she will also get their mug shot shown on air. Participants will have to submit at least one photograph of theirs in jpeg or gif format for the same.
Some of the stunts that are on MTV’s website for the ‘MTV Whatever Things’ contest
Also, at the end of each month, a grand winner will be picked from the selected entries and he/she will get a Philips 530 Mobile Phone.
Viewers can participate in the contest by watching the two stunts that are shown on the MTV website – www.mtvindia.com and suggest three music videos that best go with the action.
Brands
Emami names Dhruv Aggarwal as chief growth officer
Former Bain partner steps in as FMCG firm sharpens growth playbook
MUMBAI: Emami Limited has appointed Dhruv Aggarwal as its chief growth officer, effective 25 March 2026, following the resignation of Giriraj Bagri.
Aggarwal joins the FMCG major from Bain & Company, where he most recently served as partner. With over two decades of experience across consulting and strategy, he brings a global perspective shaped by work across India, the US, the UK and Germany.
During his tenure at Bain, Aggarwal advised consumer, retail and media companies on large-scale transformations, business turnarounds and growth strategies. He was also closely involved with India’s startup ecosystem, guiding early-stage ventures on scaling and digital expansion, while supporting private equity and venture capital firms on investment decisions.
His earlier stints include a brief role at Barclays Capital and operational experience at Jindal Power, giving him a mix of financial and industry exposure.
Academically, Aggarwal holds an MBA from Indian Institute of Management Bangalore and has also been associated with University of Illinois Urbana-Champaign as a PhD candidate and teaching assistant.
The appointment comes at a time when Emami Limited is looking to sharpen its growth strategy in a competitive consumer market. With a seasoned strategist now at the helm of growth, the company appears set to double down on transformation and expansion in the months ahead.
