MAM
Momspresso.com founders launch growth agency ‘Pravis
Mumbai: After the successful exit to Honasa (Mamaearth), the founders of Momspresso.com, India’s largest content and influencer platform for women, Vishal Gupta and Prashant Sinha, have announced the launch of their next venture – Pravis. Having created the platform that gave a voice to thousands of women and hundreds of brands, the founders are now offering their demonstrated expertise through a comprehensive growth marketing agency.
Pravis has been conceptualized with the knowledge that organic growth is the only sustainable path for brands considering the rising costs of the paid media route. With over 11 years of running a tech platform in building brands through proven growth digital marketing techniques, Vishal and Prashant are joined by 6 Partners who are domain experts, with a background in entrepreneurship and digital-first brands who can collectively help brands unlock success through organic growth.
Pravis uses a set of market-tested best practices and playbooks, empowering brands through content, community, and commerce – the very mantra that drove the immense digital success of key brands associated with Momspresso.com.
Pravis co-founder Vishal Gupta said, “In an era where paid media costs are skyrocketing, we believe that organic growth is the most sustainable path for brands. With Pravis, we’re excited to bring together a team of experts and proven strategies to empower brands through the convergence of content, community, and commerce. Our journey with Momspresso.com has shown us the incredible power of this approach, and we are committed to helping brands unlock their true potential through organic growth.”
Pravis co-founder Prashant Sinha said, “After building Momspresso.com from scratch and leveraging the experience of working with 300 brands, we are ready to take the next step – helping brands grow using our widely tested and remarkably successful playbook. We have already got clients like Canara HSBC, PNB Metlife, Philips, Voltas Beko, Urban Company, Jovees and Fitelo which is a strong validation of the differentiated proposition that we offer for brands.”
Pravis offers a comprehensive spectrum of growth marketing services, including content creation, influencer marketing, digital films, SEM and SMM. Their unique expertise is YouTube Marketing, content creation harnessing their proprietary content science and AI-based optimisation of product listings on e-commerce platforms.
Brands
Dabur buys minority stake in Ras Beauty for Rs 60 crore
Dabur Ventures deal backs fast-growing luxury skincare brand
MUMBAI: Dabur India Limited has dipped into the world of luxury skincare, signing a definitive agreement to acquire a minority stake in Ras Beauty Private Limited for Rs 60 crore. The investment marks the first bet from Dabur Ventures, the FMCG major’s Rs 500 crore platform set up in October 2025 to back high-potential, new-age direct-to-consumer brands.
Founded in Raipur by Shubhika Jain, her sister Suramya Jain and their mother Sangeeta Jain, Ras Beauty has grown from a family-led passion project into a fast-scaling “Farm-to-Face” skincare label. Its range of face elixirs, serums and moisturisers blends essential oils with nature-derived actives, striking a balance between botanical purity and laboratory precision.
The numbers tell their own story. Ras has clocked a three-year Cagr of around 75 per cent and an annual run rate of approximately Rs 100 crore, all while maintaining strong gross margins. That growth has been fuelled by a digital-first approach, in-house R&D and manufacturing, and a sharp focus on clean, sustainable sourcing.
Dabur India executive director and group head corporate strategy Abhinav Dhall, said the company was drawn to Ras’s distinct positioning at the intersection of nature, science and luxury. He added that the premium beauty segment is poised for robust expansion over the coming decade, and that Ras is well placed to capture that opportunity.
For Ras, the partnership is as much about scale as it is about shared philosophy. Co-founder and CEO Shubhika Jain said Dabur’s 141-year legacy of building trusted, purpose-led brands makes it a natural ally. The capital infusion, she noted, will help accelerate the brand’s omnichannel footprint, deepen research capabilities and invest in team and brand building, with an eye on establishing Ras as a leading Indian luxury skincare name both domestically and overseas.
With this move, Dabur is not just investing in a skincare label. It is placing an early wager on India’s growing appetite for premium, conscious beauty, and signalling that heritage FMCG players are ready to play in the new-age D2C arena.
