MAM
MG Parameswaran elected AAAI president
MUMBAI: FCB Ulka Advertising advisor MG Parameswaran has been elected as the president of Advertising Agencies Association of India (AAAI) for the year 2014-2015. The announcement was made at its Annual General Body Meeting held on 25 July.
Publicis Communications CEO south Asia Nakul Chopra has been elected as vice-president of the association.
Other elected members of the executive committee for the ensuing year are: Nagesh Alai of Interface Communications, Sam Balsara of Madison Communications, Rana Barua of Contract Advertising, Aegis Media India’s Ashish Bhasin, Kunal Lalani of Crayons Advertising, Dentsu Creative Impact’s Rohit Ohri, Pranav Premnarayen of Prem Associates Advertising & Marketing, C V L Srinivas of Group M Media India, Vivek Srivastava of Innocean Worldwide Communication and R K SWAMY BBDO’s Srinivasan K Swamy.
Immediate past president, Arvind Sharma, will be the ex-officio member of the new AAAI executive committee.
The AAAI is the official, national organisation of advertising agencies, formed to promote their industry interests so that they continue to make an essential and ever-increasing contribution to the nation.
Brands
Safex Group appoints Richa Malhotra as group chief financial officer
Former Standard Chartered executive to steer finance
NEW DELHI: Safex Chemicals has appointed Richa Malhotra as group chief financial officer, strengthening its leadership team as the company prepares for the next phase of expansion in specialty chemicals and global agrochemicals.
In her new role, Malhotra will lead the group’s financial strategy, capital architecture and governance framework as Safex scales operations across multiple verticals including branded formulations, specialty chemicals and contract manufacturing.
A chartered accountant and graduate of Shri Ram College of Commerce, University of Delhi, Malhotra brings more than two decades of experience in business finance, strategic planning, corporate banking and client management.
Before joining Safex, she served as executive director, financial markets at Standard Chartered, where she led teams across India and Sri Lanka and worked closely with large corporates, global subsidiaries and commercial banking clients. Her expertise includes capital structuring, treasury operations, risk management and financial markets led financing solutions.
Safex Group promoter director and joint managing director Piyush Jindal, said the appointment comes at a pivotal time for the company. “Safex stands at an inflection point as we build an integrated platform across branded formulations, specialty chemicals and contract manufacturing. Richa’s experience across global financial institutions will strengthen our financial discipline and help unlock value across the group,” he said.
Malhotra said she was looking forward to contributing to the company’s next chapter of growth. “Safex has built a strong reputation over 35 years with its focus on integrity, innovation and agricultural insight. I am excited to be part of the organisation as it expands its footprint in India and global markets,” she said.
The appointment comes as Safex continues to strengthen its financial foundations and scale operations internationally, positioning itself for future growth milestones.








