MAM
Meridian infuses young blood to leadership
MUMBAI: WPP’s group company Meridian Communication has handed over the creative mantle of its Mumbai office to Ogilvy‘s Anuraag Khandelwal and Satish deSa. Both have been promoted to the rank of executive creative directors and will assume this new responsibility with effect from 1 June.
Anuraag and Satish together boast a collective wealth of 26 years industry experience that Meridian hopes will help reinforce its creative output. Both have spent time forging partnerships at Ogilvy Mumbai and have been involved in the conceptualisation of campaigns for brands like Tata Motors, IPL, Cadbury, Tata Sky, Aegon Religare Life Insurance, Unilever’s Beverages, Oberoi Realty and Hutch.
Ogilvy Group South Asia executive chairman and CEO Piyush Pandey said, “Meridian has found itself two young men who are very ambitious and full of exciting ideas. I have asked them to make Meridian a place that gives their friends at Ogilvy sleepless nights. I’m sure it will be healthy competition and result in some great advertising on both sides of the family.”
Khandelwal said, “When we were asked to head Meridian, Mumbai, I thought – here is another opportunity to challenge ourselves. Each time we’ve done that, we’ve been encouraged by the outcome. We’re sure this time won’t be any different. Can’t wait to get started.”
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.








