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Media Maniacs Group bags mandate for KLK India
Mumbai: Media Maniacs, a reputed public relations agency in India, has bagged the PR mandate for KLK India – a solar installer and manufacturer. As part of the mandate, the agency becomes an official PR partner for carrying out all media activities for the brand; including strategic media planning, brand building, press events, SEO and social media optimization. The agency will also develop effective media engagement strategies to strengthen KLK India’s presence across print and digital media.
KLK Ventures has been a beacon of innovation and sustainability in the energy sector. With over 15,000 kW Solar Rooftop Systems and over 1,00,000 nos. Solar Street Lights installed, KLK Ventures has harnessed the power of the sun, generated kilowatts of clean energy and significantly reducing carbon footprints. KLK India CEO Akshat Jain said, “We are pleased to have Media Maniacs as our PR partner. We hope this association will strengthen our presence, reach, and fulfil our business communication goals. We look forward to a long-term and fruitful association with Media Maniacs.”
Media Maniacs co-founder & CEO Surabhi Trivedi said, ” We are grateful to the team of KLK India for giving us this opportunity and entrusting us with their PR mandate. We create a unique interaction between brands and customers by formulating strategies to strengthen the brand’s reach. We strive to make valuable contributions to the brand’s business growth and visibility and look forward to exceeding their expectations with our value and data-driven approach.”
As KLK Ventures continues to forge ahead, it remains steadfast in its commitment to shaping a sustainable future. Its expertise extends beyond product offerings, encompassing import-export, accounting, trading, Strategic Planning, and Business Development. With a proven track record of delivering quality products and innovative solutions, the company stands ready to tackle the challenges of tomorrow, driving positive change and making a lasting impact on the world. Media Maniacs is a renowned PR and digital marketing agency that provides a full suite of services, from PR, digital marketing, and influencer marketing to web development, graphic design, and content marketing services. The company is a well-organized team of experienced public relations professionals and digital media experts who create ideas, strategies and action plans to produce results that keep the clients ahead of competitors.
MUMBAI: BigTrunk Communications, an integrated digital marketing agency known for driving brand transformations across industries, has been awarded the digital marketing mandate for Soframycin, one of India’s most trusted antiseptic cream brands from the EncubeEthicals portfolio. With this collaboration, Soframycin makes its debut into the digital space, aiming to amplify its presence across India through compelling social media narratives and data-led campaigns. BigTrunk will lead the brand’s digital strategy and execution, with a focus on connecting Soframycin’s legacy of trust with today’s health-conscious and digitally engaged audience.
Soframycin has been a household name for generations, widely recognized for its efficacy in treating cuts, burns, and wounds. Backed by the scientific rigor and pharmaceutical expertise of EncubeEthicals, a pharmaceutical powerhouse since 1998, the brand benefits from the expertise of over 1,400 professionals, including more than 200 R&D specialists and a robust team of quality experts. With a presence in over 50 countries, Encube’s commitment to excellence in topical formulations adds deep credibility to Soframycin’s legacy. Now, as the brand enters the digital space, BigTrunk Communications will lead the charge in reimagining Soframycin’s story—creating modern, relatable digital experiences that stay true to its heritage.
“As we take Soframycin into its next chapter of growth, embracing digital media is not just a strategy but a necessity. We wanted a partner who could translate our scientific credibility into engaging, relatable content for today’s audience,” said Soframycin vice president – marketing, Ajay Rawal. “BigTrunk’s deep understanding of healthcare communications and digital behavior makes them the ideal partner to build meaningful narratives around wound care, trust, and wellbeing.”
“Soframycin is more than a product—it’s a legacy deeply rooted in care and science,” added BigTrunk Communications founder & managing director Bharat Subramaniam. “We’re excited to take on this responsibility of guiding a heritage brand into the digital world. Our focus will be on creating contextual storytelling and purpose-driven campaigns that bring Soframycin closer to Indian families, both old and new.”
