Brands
McDonald’s India introduces McCrispy burger range
Mumbai: This festive season, McDonald’s India – North and East is enhancing celebrations with the shordaar crunch! The brand is introducing the new McCrispy range, featuring the McCrispy Chicken burger and Crispy Veggie burger, two exciting additions that promise to elevate your festive meals.
The McCrispy Chicken Burger offers a perfectly fried, whole-muscle chicken fillet patty in a soft, glazed bun, topped with fresh lettuce and creamy ranch mayo. This burger delivers a satisfying crunch and flavor in every bite, making it a great choice for festive gatherings.
The Crispy Veggie Burger caters to vegetarian customers with a crispy patty made from a blend of seven vegetables, including aubergine, capsicum, corn, and zucchini. It shares the same Shordaar Crunch as the chicken burger and is complemented by the glazed bun and ranch sauce, providing bold taste and texture.
McDonald’s India – North and East MD, Rajeev Ranjan said, “At McDonald’s India – North & East, we are passionate about understanding evolving tastes and needs of our customers and meeting them through constant menu innovations. This festive season, we’re excited to add joy to the celebrations of our customers with our sensational new offerings – McCrispy Chicken Burger and Crispy Veggie Burger. Truly one of a kind, these burgers with soft glazed bun, fresh lettuce, creamy sauce and “shordaar” crunchy fillet, provide a sublime multi-sensorial delightful experience with each succulent bite delivering a rich Savory flavourful profile leaving the customer craving for more of its decadent goodness.”
The McCrispy Burger and Crispy Veggie Burger are starting at Rs 199 & 179 respectively.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
