MAM
MakeMyTrip appoints Sunil Suresh as CMO
MUMBAI: Sunil Suresh has been appointed as the chief marketing officer for MakeMyTrip and Goibibo. In his role, Suresh will be responsible for driving the company’s marketing efforts, supporting the overall strategic objectives, overseeing all initiatives across the marketing funnel, including brand, social, performance and innovation marketing tracks.
MakeMyTrip COO Vipul Prakash said, “We are excited to have Sunil on board our leadership team as he brings to the table 18-years of rich experience in marketing, delivering growth across technology, consumer goods and retail businesses. With a unique blend of expertise in multiple domains, deep understanding of consumer behaviour and how businesses can leverage the power of digital, we are confident that he will help propel MakeMyTrip’s next phase of growth.”
MakeMyTrip India chief marketing officer Sunil Suresh commented, “I am delighted to join MakeMyTrip, one of the most iconic Online Indian brands of our time. The growth story of the company has been synonymous with the growth of travel industry in India. With ambitious plans lined up for its next phase of growth, I am looking forward to be a part of this exciting trip.”
A graduate from IIT Roorkee, Suresh holds a PG diploma from IIM Lucknow. In his earlier stint, he was working as the chief marketing and strategy officer at Capillar Tech. Prior to that, he has woked with brands like Yum! Brands (Pizza Hut) and Unilever.
Brands
KKR sixes to power EV charger rollout under VIDA campaign
Cricket meets clean mobility as big hits spark India’s charging growth
NEW DELHI: VIDA, the electric mobility arm of Hero MotoCorp, has teamed up with Kolkata Knight Riders to launch a campaign that turns cricketing flair into real-world impact.
Titled ‘6 for 6’, the initiative promises to install a 6kW fast EV charger for every six hit by KKR during the ongoing Indian Premier League season. The idea is simple but powerful, as each big hit on the field contributes directly to expanding India’s fast-charging infrastructure.
The campaign builds on VIDA’s growing network, which already spans over 5,300 fast-charging points across more than 430 cities. With EV adoption gaining pace, the brand is using cricket’s mass appeal to accelerate both awareness and infrastructure growth.
Explaining the thinking behind the move, Hero MotoCorp emerging mobility business unit chief business officer Kausalya Nandakumar said, “Cricket has an incredible ability to unite and inspire millions across the country. With the ‘6 for 6’ campaign, we are turning every big hit on the field into a step towards a cleaner and a more accessible mobility future.”
She added that VIDA’s expanding fast-charging network and removable battery technology are designed to make EV ownership more convenient and practical for everyday users.
From the franchise’s side, the campaign is also about giving on-field moments a larger purpose. Kolkata Knight Riders chief executive officer Venky Mysore said, “The ‘6 for 6’ campaign exemplifies the potential of sport as a platform for meaningful, real-world impact. By linking every six to the expansion of EV charging infrastructure, this partnership transforms fan excitement into tangible progress.”
As part of the rollout, VIDA has introduced co-branded charging stations in KKR’s signature colours, with a flagship installation unveiled alongside team players. The chargers are designed for quick top-ups, powering VIDA scooters from zero to 80 percent in about an hour, while also being positioned along key highways to support longer journeys.
The initiative also taps into VIDA’s removable battery system, which allows users to charge using standard household plug points, adding flexibility to the charging ecosystem.
By blending the thrill of cricket with the urgency of clean mobility, VIDA and KKR have found a neat way to make every six count twice, once on the scoreboard and again on India’s road to an electric future.
