MAM
m/SIX bags the media mandate for Emami
MUMBAI: m/SIX, a unit of Group M, has bagged the AoR media mandate of key Emami Group businesses such as Emami Ltd., one of the leading & fastest growing personal care and healthcare companies in India, Emami Agrotech Ltd., the edible oil & bio-diesel manufacturing company and Emami Cement Ltd., the cement arm of the Group. The account will be handled by the agency’s Mumbai & Kolkata offices and the scope entails the television buying and implementation responsibilities.
Emami Limited Director Harsh Agarwal stated, “We are happy to have m/SIX on board and look forward to the value-add they promise to bring to servicing of the mandate. We are confident that with the very dynamic and fast changing media scenario, m/SIX with their global presence and wide experience & expertise will be able to develop a robust strategy for our media buying to add impetus to all our marketing initiatives.”
Speaking on the development, GroupM South Asia CEO Prasanth Kumar, said, “It’s a great win for m/SIX and we are excited and delighted to partner with Emami. Emami Limited, Emami Agrotech and Emami Cement are great brands and these wins are the testament of great efforts and solutions that the team brings on to the table for our clients.” He added, “These wins motivate us and we will continue to work with our partners to deliver the best.”
m/SIX India Sr. VP and Head Saket Sinha said “It’s a proud moment for m/SIX to receive the mandate for the Emami business. m/SIX has always stood for Media embedded in Strategy, Incubating partners for Xcceleration of Clients business and what makes us happy is that Emami was able to see the value we bring to accelerate their business. Emami is our biggest client and we will do everything to ensure success of this prestigious mandate.”
With over 60 clients across various sectors, m/SIX current client base includes some of the famous brands like Abbott Healthcare, Bank of Baroda, Burger King, Harley Davidson, Toppr, USV Sebamed, Revv Cars, Veeba Foods, Frankfinn, Lovely Professional University among others.
MAM
Toyota appoints Kenta Kon as President & CEO
New leader to steer EV push and global innovation amid industry shift.
MUMBAI: Toyota just handed the keys to a new driver because when the road to electric mobility gets twisty, you need someone who knows how to accelerate without skidding. Toyota Motor Corporation has named Kenta Kon as its new president and chief executive officer, a key leadership transition as the Japanese giant doubles down on its transformation in the fast-evolving global automotive landscape.
Kon brings deep expertise in automotive innovation, business strategy, and operational leadership to the top job. His appointment signals Toyota’s intent to sharpen focus on accelerating electric mobility, strengthening worldwide operations, and pushing customer-centric breakthroughs in next-generation technologies.
The company is betting on Kon to guide it through the industry’s pivotal shift toward sustainability, digital integration, and smarter mobility solutions. Key priorities under his watch include ramping up electric and hybrid lineups, expanding global market reach, driving cutting-edge automotive R&D, tightening supply-chain efficiency, and scaling connected and intelligent vehicle ecosystems.
This move comes at a time when legacy automakers face intense pressure to balance heritage strengths with aggressive electrification timelines and software-defined vehicle demands. Toyota aims to reinforce its position as a leader in sustainable, reliable, and future-ready mobility while navigating competitive challenges from both traditional rivals and new-age EV players.
For a brand that’s long defined durability and innovation, Kon’s elevation isn’t just a title change, it’s Toyota flooring it toward the next lap, ready to turn today’s tech talk into tomorrow’s showroom reality.
