MAM
Locus onboards Mehul Kapadia as chief growth officer
Mumbai: Technology company Locus on Wednesday announced the appointment of Mehul Kapadia as its new chief growth officer. His leadership will be instrumental in further scaling the business, including through continued enterprise customer acquisition, strategic expansion into key verticals and markets, and the cultivation of long-lasting partnerships that bring incomparable value to Locus and existing clients.
Mehul’s appointment comes at a milestone marker for Locus, as the company celebrates its seven-year anniversary as a leader in Last-Mile excellence.
Kapadia brings onboard an experience of over 20 years within enterprise technology, sales, marketing, product management, and operations. Prior to joining Locus, he served as global head of marketing for Vodafone’s Large Enterprise & Public Sector, as chief operating officer and board advisor for Motorsport Network, and as SVP of global marketing for Tata Communications.
Speaking on the appointment, Kapadia said, “Considering that e-commerce sales are expected to reach $7.4 trillion by 2025, and the pressures to meet ever-evolving and high-stakes consumer demands have reached critical levels – there is a global need for solutions that streamline and optimise strategies and effectively contribute to the bottom line for enterprises.”
“Locus is making this a reality by using the power of AI to transform Last-Mile operations into growth centres and it’s paving the way towards a more sustainable future as a result. I look forward to working alongside an incredible team that is just as passionate about driving positive change in this world as I am, and with innovation at the centre of its DNA,” he added.
Locus founder and CEO Nishith Rastogi commented, “We’re thrilled to have Mehul on board with us and inject the bold, audacious goals and razor-sharp focus that have guided his successes to date. The company is at an exciting and pivotal stage, and Mehul’s invaluable expertise will help cement Locus’ market position, reinforce our brand awareness, and further bolster our marketing and sales enablement functions to scale our brand alongside our growing customers.”
MAM
Flipkart elevates Asim Saurav Das to Director role
Nearly decade-long journey sees brand marketing veteran take on senior leadership position.
MUMBAI: When you climb the e-commerce ladder one thoughtful campaign at a time, eventually the view from the top becomes irresistible and Asim Saurav Das has just reached a new floor. Asim Saurav Das has been elevated to director at Flipkart, marking a significant milestone in his nearly decade-long journey with the organisation. In his new role, he will continue to drive strategic initiatives across brand and marketing, contributing to Flipkart’s growth and market leadership in India’s fiercely competitive e-commerce landscape.
Das joined Flipkart as a Management Trainee and has steadily risen through the ranks, holding key positions including Brand Marketing Manager, Senior Manager, and Associate Director. Before Flipkart, he gained early experience with Procter & Gamble and Hindustan Times. His elevation reflects a strong track record in brand strategy, consumer insights, and delivering impactful marketing outcomes.
From trainee to director in under ten years, Das has clearly mastered the art of scaling brands proving that in the world of online retail, the best way to the top is still through smart, consistent steps rather than shortcuts.
