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Lionsgate acquires home entertainment rights for ‘Lalaloopsy’
MUMBAI: Global entertainment company Lionsgate has announced that it has entered into an agreement with consumer entertainment products company, MGA Entertainment, to acquire the home entertainment distribution rights to toy property Lalaloopsy.
Lionsgate will serve as the exclusive distributor of Lalaloopsy™ product for all packaged media and digital platforms in several territories, including the United States, Canada and the United Kingdom.
The announcement was made by Lionsgate EVP of Family Entertainment Anne Parducci and MGA Entertainment CEO Isaac Larian.
The Lalaloopsy dolls were launched in 2010. The announcement of Lionsgate‘s entry into this whimsical world comes soon after the property dominated all wish lists during the holiday shopping season.
Called “This year‘s Tickle Me Elmo” by MSNBC and “the ‘IT‘ doll for the holidays” by the Today Show, the Lalaloopsy dolls were featured in just about every major hot toy list for the holidays including Amazon.com, Toys R Us, Time To Play, toys.com and many more.
Lionsgate‘s initial home entertainment feature release – Adventures in Lalaloopsy Land: The Search for Pillow – will launch in March.
Parducci said, “We have been very impressed by Lalaloopsy‘s exponential growth as a brand since their launch in 2010, developing beyond the initial doll line into several additional categories such as apparel, fashion accessories, video games and books. We are excited to help bring the highly successful Lalaloopsy doll line to life through the first Lalaloopsy movie. The unique stories that each doll has combined with all of their wonderful friends and accessories lends itself perfectly to the type of high quality, engaging premiere children‘s entertainment that has become the trademark of our Family division.”
Larian said, “MGA has enjoyed a great partnership with Lionsgate through the years as witnessed by the popularity of Bratz home entertainment. They have an amazing library of family friendly films and we are thrilled to add the magic of Lalaloopsy to the Lionsgate family this spring!”
MAM
Ember Cookware appoints Amit Singh as chief of supply chain
10-year veteran to lead operations as brand scales across D2C, quick commerce and retail.
MUMBAI: Ember just handed its supply chain the perfect seasoning because when your cookware is non-toxic and non-stick, the operations behind it better be fast and flawless. Ember Cookware has appointed Amit Singh as chief of supply chain and Services, bolstering its leadership team at a pivotal growth phase. Singh brings over a decade of experience in supply chain strategy, operations and large-scale network buildouts.
He began his career at Singapore-based retail giant Giant Hypermarket before joining Pharmeasy in 2015, where he played a foundational role in building and scaling its pan-India supply chain across B2B and B2C channels. At API Holdings, he later led supply chain operations for North India, managing end-to-end execution across complex, multi-city networks.
In his new role, Amit will oversee Ember’s complete supply chain and service ecosystem including sourcing, manufacturing coordination, logistics, last-mile delivery, post-purchase support and workforce development. His mandate focuses on building cost-efficient, resilient operations that shorten fulfilment times, strengthen inventory management and deliver a consistently high-quality consumer experience as the brand expands nationally.
Ember Cookware co-founder & CEO Siddharth Gadodia said, “Supply chain is where growth either holds or breaks. As we scale across channels and geographies, we need operations that are efficient, resilient, and built for speed, without ever compromising on the consumer experience. Amit has done this before, at real scale.”
Ember Cookware co-founder & CMO Himanshi Tandon added, “As we scale, supply chain efficiency becomes as important as product and brand. Amit’s mandate is to build the operational foundations that make our promise consistent at scale.”
Amit Singh commented, “Ember is building something genuinely different, a category-defining brand with a clear purpose and the ambition to match. I’m looking forward to building supply chain infrastructure that doesn’t just keep pace with growth, but enables it.”
The appointment forms part of Ember’s broader push to deepen leadership across key functions as it invests in its Innovation Lab, proprietary material technologies and operational backbone to support national expansion.
In a kitchenware world where non-stick promises are easy but delivery is hard, Ember isn’t just cooking up products, it’s cooking up an operation that keeps every promise sizzling from factory to fork.
