MAM
Leo Burnett appoints Rakesh Hinduja as EVP
MUMBAI: Leo Burnett India has appointed Rakesh Hinduja as executive vice president.
He will be based at the agency’s Mumbai head office and in his new role he will have overall responsibility for one of the biggest units in the Mumbai office.
Speaking on the appointment, Leo Burnett India CEO Suarabh Varma said, “Rakesh is a result-oriented leader. Our endeavour is to create sustainable growth for our clients and Rakesh’s appointment is aligned with that objective. His experience spans from local to regional clients, from conventional communication to integrated solutions and from brands to business management, thereby making him a vital addition to Leo Burnett and to our clients.”
Hinduja’s experience spans over 14 passionate years in the business of telling stories that cuts across categories like consumer products, retail, financial services, consumer durables, IT and service sector, which has given him the multi-dimensional knowledge and perspective required to grow brands and businesses.
Hinduja said, “I’m truly excited to join Leo Burnett and be back to play on home pitch, India. Leo Burnett’s vision and integrated approach to business solutions absolutely resonates with the kind of agency and passion I want to be part of. Current evolution in India presents enormous opportunity across mediums and audiences, which I would like to leverage using my experience of working across categories and channels. I look forward to working with the talented team at Leo Burnett and its prestigious portfolio of brands to do some great work for our clients.”
He joins Leo Burnett from Publicis Singapore, where in his role as regional business director – ASIA, he partnered clients like P&G, L’Oreal and Citibank to name a few. He was instrumental in strengthening their regional footprint in markets like Australia, India, ASEAN, Japan and Korea. Prior to this, he has worked at Publicis Ambience, McCann Worldgroup, Ezeego1.com (digital interface for Cox & Kings) amongst others and partnered various clients – Marico, P&G, JK Helen Curtis, Unilever, Western Union, Balsara, UPS, Paypal, Tata, Emami, Godrej , Videocon and more.
MAM
DB Group names Abhay Dubey as chief brand marketing
Seasoned marketer brings regional muscle and launch savvy to DB
LUCKNOW: Dainik Bhaskar Group has appointed Abhay Dubey as chief brand marketing, strengthening its leadership bench as the media major sharpens its focus on brand-led growth.
Dubey steps into the role after a high-impact stint as regional marketing manager at Reliance Broadcast Network, where he led data-driven regional campaigns and rolled out new initiatives from concept to completion. Based in Lucknow, he steered end-to-end account marketing, orchestrated launch events, and fine-tuned go-to-market strategies with a sharp eye on budgets and brand visibility.
Before that, he served as area marketing manager at Mahindra Holidays & Resorts India Limited, handling business development, media buying and integrated branding campaigns across Uttar Pradesh. His remit included planning new service launches and working closely with creative agencies, media owners and government departments.
Dubey also held the position of brand manager at EM3 Agriservices Pvt. Ltd., where he drove product launches, demand generation and stakeholder engagement. Earlier in his career, he was head of marketing at Saffron Communications Pvt. Ltd., overseeing integrated campaigns across sectors, and began his journey at Jagran Engage, building experience in advertising and lead generation.
With expertise spanning digital marketing, brand management, demand generation and below-the-line advertising, Dubey brings both strategic planning skills and hands-on execution experience to the table. His track record suggests a marketer who is as comfortable crunching numbers as he is crafting narratives.
At DB Group, he is expected to shape sharper brand strategies, amplify market presence and ensure campaigns that do not just make noise, but make sense.
