MAM
KXIP unveils OCM as official suiting partner
NEW DELHI: OCM India, men’s apparel fabric manufacturer, has announced its association with Kings XI Punjab as official suiting partner for the fifth edition of the cash rich tournament. This partnership was conceptualised by MEC Access, the sports, partnership and activation agency of MEC.
As official partner, OCM will enjoy a range of privileges and entitlements to display their company logo on platforms that include KXIP official website, player jerseys as well as using KXIP players for public appearances.
KXIP COO Col. Arvinder Singh said, “We are happy to have a leading men’s suiting brand like OCM as our Official Suiting Partner. We are confident this association with OCM will be rewarding. Both the brands share similar synergies and with an exciting squad and support of our partners, we are heading to the tournament with great zeal.”
The tie-up with KXIP will offer OCM a platform to increase its brand visibility through on-ground action and amplify the impact by reaching out to the audience through various media platforms.
OCM India CEO S K Singhal said, “The association with King XI Punjab will help the company to relate with India’s masses in a big way. OCM has a strong retail presence across the country and has its manufacturing base in Amritsar, Punjab. We keenly look forward to zooming to greater heights building on the exciting fervor of IPL and wish all the participating young cricketers the very best for the game.”
MAM
Sports appoints Arpith Kanade to lead Dream Cricket studio
Gaming veteran with 15-plus years joins as mobile title hits 25 million users in first year.
MUMBAI: Dream Cricket just pulled off the ultimate player signing because when your game’s smashing records, you need a veteran to keep the scoreboard ticking. Dream Sports has brought in industry stalwart Arpith Kanade to head the studio behind its breakout mobile cricket title, Dream Cricket, which has surged to 25 million users in its debut year, one of the fastest-growing cricket games worldwide. The appointment, announced on 24 February 2026, puts Kanade in charge of the game’s long-term roadmap, from product tweaks to cracking overseas markets.
With over 15 years in gaming spanning product strategy, live operations, and monetisation Kanade’s CV boasts leadership at Zynga (shaping FarmVille 2) and a founding role at 99Games across multiple genres. His fresh mandate comes as cricket’s global buzz builds, including its Olympic return in 2028, opening doors for digital experiences to hook fans beyond India.
Kanade said, “Cricket’s growing international footprint… presents a fresh opportunity for digital cricket experiences to reach new audiences. The focus will be on building a game that resonates not just with Indian fans but with players worldwide.”
For a title already rewriting mobile cricket’s growth charts, Kanade’s arrival feels like the perfect cover drive poised to turn viral momentum into a boundary-clearing legacy, one swipe at a time.
