MAM
Khushi Advertising bags ad films screening rights of Fun Cinemas for two years
MUMBAI: Khushi Advertising has bagged the exclusive rights of screening ad films across the Fun Cinemas multiplex chain for two years.
The rights have been given for all existing and upcoming Fun Cinemas Multiplex screens across India for two years.
Khushi Advertising director Pranay Shah said, “Khushi advertising is growing aggressively and as part of our continuing expansion, the new association with Fun Cinemas will further improve our business growth. Khushi advertising has been selling multiplex onscreen space pan India since last 15 years and has successfully emerged as the best media buying agency in the cinema medium.
Khushi Advertising‘s strategy this year will be to control a minimum of 650 screens across various cinemas.
Said Shah, “Our pan India presence with exclusive rights and tie-ups with some of the biggest names and chains of malls, Department stores and multiplexes makes us a single point source for advertiser’s requirements in this exciting new dimension of advertising.”
Fun Cinemas is currently present in over 19 cities across India, including Mumbai, Delhi (4 properties), Bangalore, Chandigarh, Lucknow, Jaipur, Hyderabad, Gwalior, Goa, Ambala Panipat, Guwahati, Hissar, Amritsar, Kota, etc. comprising 77 screens nationally. It is also present in tier I, tier II and tier III cities with 200+ single screens (Digital Cinemas).
Fun Cinemas plans to add 32 screens in multiplex format, 100 in digital format and 25 screens in refurbishment format to its tally in 2013.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
