MAM
Karthik Srinivasan joins Ogilvy as Social@Ogilvy national lead
MUMBAI: Ogilvy India today announced the appointment of Karthik Srinivasan as Social@Ogilvy national lead.
Srinivasan, who was previously Flipkart AVP corporate communications, comes with over 14 years of experience, both as a client as well as an agency professional. He has led PR, digital and social media agency mandates for brands like Intel, Lenovo, ARM, Cisco, Cricinfo, General Motors, BlackBerry, LinkedIn and Infosys, among others.
Besides being a regular in major social media and digital events in the country, Srinivasan is also a prolific blogger, with two blogs – one on communications, branding and PR, and the other on music reviews.
 |
|
Ogilvy, as a brand, is all about bright, path-breaking ideas says Karthik Srinivasan
|
Ogilvy India chief digital officer Kunal Jeswani said, “Social@Ogilvy is already India’s largest social media agency practice. Our ability to connect strong social skills with creative and content capabilities has driven dramatic growth for us over the past five years. The social landscape is constantly evolving and Karthik has the right skills to help us shape the future of Social@Ogilvy. His experience in handling large social media mandates will also help us offer truly seamless social solutions to our clients.”
Social@Ogilvy is Ogilvy’s cross-discipline specialist social media offering which has highly skilled social media leaders collaborating with the agency’s digital, public relations and creative practices to create seamless and effective social media solutions for client businesses.
Social@Ogilvy asia-pacific director added, “Karthik’s appointment further strengthens our market-leading position for social media in the asia-pacific region. The strength of our team is directly derived from our ability to attract leaders of Karthik’s calibre. His knowledge and experience will immediately bring great value to our clients in India and across the region.”
Srinivasan, on his new role at Ogilvy commented, “Ogilvy, as a brand, is all about bright, path-breaking ideas. And social media, as a function, has moved its focus away from run-rate platform management to creative ideas that work at the intersection of multiple client functions – marketing, corporate reputation, customer relationship, supply chain and human resources, among others. With the kind and nature of clients Ogilvy has in India, I see tremendous potential in the use of social media to make a tangible difference to their businesses.”
MAM
Beacon Group appoints Dr Rajesh Patel as Group CEO
36-year healthcare veteran to lead Beacon Diagnostics, Vector Biotek, Biogeny.
MUMBAI: A new chief, a fresh diagnosis and a sharper prescription for growth. Beacon Group has appointed Dr Rajesh Patel as its Group Chief Executive Officer, effective April 1, 2026, signalling a decisive push to scale its presence in the diagnostics and IVD space. Patel steps into the role with 36 years of experience across the healthcare and diagnostics industry, bringing a career shaped by leadership roles spanning sales, marketing, business development and operational strategy. His mandate is both expansive and precise: to steer the group’s overall strategic direction while tightening coordination across its three core entities Beacon Diagnostics, Vector Biotek and Biogeny Diagnostics.
In practical terms, that means driving cross-company synergies, accelerating market expansion and strengthening organisational capability areas increasingly critical as diagnostic players compete for scale in a fragmented yet rapidly evolving healthcare ecosystem. The group is positioning itself to capture unmet demand across chain laboratories, key accounts and standalone labs, segments that remain underserved despite growing diagnostic needs.
The appointment comes at a time when the In Vitro Diagnostics (IVD) sector in India is entering a more competitive and innovation-led phase, with companies focusing not just on product pipelines but also on service delivery, integration and customer-centric models. Beacon’s leadership appears to be betting that Patel’s execution-focused approach can help translate ambition into operational momentum.
Welcoming the appointment, Chairman Dr D K Joshi described Patel’s induction as a strategic move aligned with the group’s long-term vision, emphasising the role of leadership depth in navigating the next phase of growth.
For Beacon Group, the message is clear, in a sector where precision matters, leadership is the new differentiator—and this appointment is intended to set the tone for what comes next.
