MAM
Karbonn Mobiles is the title sponsor of SAFF Championship 2011
MUMBAI: Karbonn Mobiles, the Indian domestic mobile phone brand, has become the title sponsor of the 2011 edition of the South Asian Football Federation Cup.
‘Karbonn SAFF Championship 2011‘, the premier football competition for South-Asia will have the top eight teams from the area which includes the first seed team of Maldives and the second seed team of India.
Karbonn Mobiles executive director Shashin Devsare said, “Karbonn Mobiles, previously, has been associated with various sporting events like ‘Champions League T20‘, ‘Hockey World Cup, 2010‘ and the ‘Indian Premier League‘. It strategically chooses to get associated with various popular sports tournaments as such associations help it to get connected with its Target Audience i.e. youth. Given the popularity of SAFF Championship, which promotes the cause of football in the region and creates more awareness about the same amongst the masses, it is only apt for Karbonn Mobiles to endorse the tournament.”
The ‘Karbonn SAFF Championship 2011‘, apart from the seeded teams of Maldives and India, also features participation of Afghanistan, Sri Lanka and Bhutan, who along with India make up Group I; while Bangladesh, Pakistan and Nepal along with Maldives make up Group II.
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IICT partners with Gativedhi to bring studio production tools to students
New MoU lets students explore AI-driven production pipelines for AVGC-XR
MUMBAI: The Indian Institute of Creative Technologies (IICT) has teamed up with Gativedhi Technologies to give students a front-row seat to modern studio production. The collaboration will integrate Gativedhi’s AI-powered production intelligence platform, Shotrack, into academic programmes, letting students experience the workflow systems used by animation, VFX and gaming studios.
Under the MoU, faculty, students and researchers will get hands-on access to Shotrack through beta programmes, pilot deployments and academic evaluations. This will allow them to explore simulated production pipelines, understand asset management, track tasks and monitor schedules, essentially seeing how complex projects come together behind the scenes.
Shotrack is designed to tackle a key industry challenge: when multiple studios work on the same project, differing internal systems often create bottlenecks, slow approvals and complicate version control. The platform provides a unified production environment, enabling smoother collaboration across distributed teams while generating operational insights and predictive analytics to optimise crew allocation, forecast schedule risks and manage costs.
The collaboration also opens doors to Gativedhi’s wider ecosystem. Upcoming tools include StudioTrack, for studio operations management covering budgeting, recruitment and IT infrastructure, and WorkTrack, which measures workflow efficiency and team productivity across industries.
IICT plans to embed these tools into programmes covering animation pipelines, VFX workflows, gaming production and media project management. Students will also benefit from guest lectures, masterclasses, workshops, internships and research projects that connect academic learning with real-world studio practices.
IICT CEO Vishwas Deoskar, said the partnership provides “An environment where production pipeline tools can be explored, tested and refined while students gain insight into how large-scale productions are organised.”
Gativedhi Technologies founder & CEO Senthil Kumar added, “This collaboration introduces students to real-world studio management tools and helps us improve our platform with academic feedback.”
With Shotrack in classrooms, India’s future animators, VFX artists and gaming producers will get a taste of studio life long before they step into one.
