MAM
Kapture CX appoints Deepak Leelavinothan as VP of products
Mumbai: Kapture CX, the SaaS-based Customer Experience platform, has appointed Deepak Leelavinothan as the Vice President of Products.
He comes with a track record of driving product innovation and enhancing customer experience through his impressive 16 years of experience in the IT domain.
Leelavinothan’s expertise encompasses a wide range of skills in product management like product strategy, market research, product launches, roadmapping, prioritization, and customer experience.
He has a remarkable experience in successfully launching products from the ground up, and driving innovations in the B2B and B2C space. Leelavinothan is a technology enthusiast and is an expert in the CRM, e-commerce, and the customer experience domains. He is also an organic gardener, and a travel and music enthusiast.
Commenting on his appointment, Kapture CX CEO & co-founder Sheshgiri Kamath said,” We are delighted to have Deepak onboard. His vast experience in product management will play a critical role in fortifying our commitment to customer-centric innovations, Gen-AI capabilities, and global expansion delivering exceptional value to our customers.”
Leelavinothan holds a BE., and MS., in Computer Science, and an MBA (BITS Pilani). Prior to joining our team, he served as a Product Manager lead at Flipkart, where he launched and scaled their new Electric Vehicles business, which is among the fastest growing verticals at Flipkart.
Commenting on the same, Leelavinothan said, “ I am excited to join the Kapture CX leadership team and be part of a company that is at the forefront of revolutionizing SaaS based customer support solutions and help shape the strategic vision of Kapture CX’s product portfolio. As the pivot to digital experiences keeps growing each year, our customers have prioritized their focus on powerful AI-driven CX solutions that can bring down support costs and offer customer delight. Together with my incredibly passionate team at Kapture CX, we’re defining a rapid innovation-driven, sustainable growth path to establish ourselves as one of the world’s most loved pioneers in the customer support software industry.”
MAM
WPP appoints Estée Lauder’s Anne-Isabelle Choueiri as chief transformation officer
Former Estée Lauder executive to lead operations, technology and culture overhaul under WPP’s three-year growth plan
LONDON: WPP has appointed Anne-Isabelle Choueiri as chief transformation officer in a newly created role tasked with delivering the group’s Elevate28 strategy.
Choueiri joins from The Estée Lauder Companies, where she led enterprise-wide strategic initiatives, including the “One ELC” operating model and major upgrades to enterprise marketing, data and analytics capabilities. She also led the redesign of enterprise technology teams and served on the company’s AI taskforce, driving AI strategy, adoption and value realisation across the business.
At WPP, she will be responsible for designing, implementing and embedding the operating model behind Elevate28, the company’s three-year growth plan unveiled in February 2026. She will lead efforts to improve innovation, efficiency and integration across WPP’s client offerings, with a focus on delivering agile, outcome-driven solutions and measurable growth.
Choueiri will oversee organisational transformation across the group, working closely with product and enterprise technology teams to deploy AI, data and technology to build new capabilities and improve operational performance. She will also work with the people function to embed cultural change, strengthen an agile performance mindset and support talent development across the organisation.
Before joining Estée Lauder, she held senior roles across consulting and digital agencies, including at Accenture, Masaï (a Bain & Company spin-off), and Kearney, with experience spanning strategy, data and digital marketing transformation.
Cindy Rose, chief executive officer of WPP, said Choueiri brings a strong track record of leading large-scale transformation across operations, technology and culture, adding that her appointment will help accelerate the group’s next phase of growth under Elevate28.
Choueiri said WPP’s strategy represents an ambitious opportunity to reshape how the company operates and delivers for clients, adding that she looks forward to building integrated solutions and fostering a culture of innovation and change.
She will be based in New York and will join WPP’s executive committee.
