Brands
Kalyan Jewellers unveils the 4-level assurance plan
MUMBAI: Kalyan Jewellers, one of India’s largest and most preferred jeweller, has unveiled the 4-Level Assurance initiative, to continue enhancing the brand’s commitment towards offering only the very best to its loyalists. In keeping with the legacy of trust associated with the brand, Kalyan Jewellers will also be offering patrons the 4-level assurance certificate.
While jewellery retailed at Kalyan Jewellers goes through multiple purity tests and are all BIS hallmarked, the 4-level assurance certificate promises customers payment on the value of purity mentioned in the invoice during exchange or resale. Kalyan Jewellers understands the sentiments of its patrons, and will provide free lifetime maintenance of ornaments purchased at any of our showrooms in India.
As a brand known for its fair and transparent business practices, the product information section under 4-level assurance clarifies that customers are charged gold rate only on the total value of the gold used, after deducting the weight of other materials like lac, gemstones, glass, wood, enamel etc, from the total weight of the product. In addition to this, Kalyan Jewellers also promises great value on exchange and resale of jewellery.
Speaking on this initiative Kalyan Jewellers chairman and managing director T S Kalyanaraman said, “The evolution of Kalyan Jewellers from a single showroom to a global brand was on the foundation of our core value of trust and transparency. Since our inception 26 years ago, Kalyan Jewellers has been able to carve a unique identity for itself as a brand that offers impeccable designs, assured quality, right pricing and unmatched retail experience to all our customers. Little known is the fact that this brand has also pioneered multiple customer-centric initiatives like BIS hallmarking, introduction of rate tags, IGA certification for diamonds & other gemstone stone jewellery, all of which have since become industry norms. This 4-level assurance certificate on gold jewellery is another premise to reiterate our commitment towards our patrons.”
The 4-level certificate will be applicable across all Kalyan showrooms in India from 1 August 2019. Existing customers can walk into any Kalyan Jewellers showroom with their jewellery to have them re-evaluated and 4-level assurance stamped. A similar certification has already been implemented for diamonds and gemstone jewellery at Kalyan Jewellers. The jewellery brand is also running a media campaign about this 4-level assurance certification.
Customer satisfaction remains Kalyan’s first priority and to its patrons, the brand offers a wide array of traditional and contemporary jewellery designs in gold, diamonds and gemstones catering to the distinct needs of every customer.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI:Â Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
