MAM
JWT bags K7 Computing’s creative biz
MUMBAI: JWT has won the creative mandate for antivirus company K7 Computing.
The account will be serviced out of the agency‘s Chennai office.
The agency‘s work includes developing a new brand positioning strategy and 360 degree communication solutions for the brand.
JWT Chennai will also create communication solutions to address K7’s retail and corporate customers.
“K7 is engaging JWT to develop a strong marketing strategy that will help the brand reach out and connect with its customers and establish K7 as a leading player in the domain of antivirus and internet security systems”, K7 Computin CEO J. Kesavardhanan said.
JWT Chennai has a portfolio of clients that include MRF, Univercell, GRT Hotels, GRT Jewellery, Sunrisers (Sun Networks IPL business), Renuka Builders, Casa Grande, Tamilnadu Mercantile Bank, TI Cycles and Reynolds pens.
Brands
Jubilant Foodworks to end Dunkin’ franchise in India
Pizza chain operator will not renew agreement when it expires at end of 2026.
MUMBAI: When the doughnuts stop turning and the coffee goes cold, even a global giant like Dunkin’ can find the Indian market a tough brew to crack. Jubilant Foodworks has decided not to renew its franchise agreement with Dunkin’ when the pact expires on 31 December 2026, according to a Reuters report. The operator, best known for running Domino’s outlets in India, said it would evaluate options for its existing Dunkin’ stores, including a potential sale or transfer of franchise rights, in consultation with the US-based brand.
The decision follows years of underperformance in a market where local tastes and intense competition have made it difficult for international coffee-and-doughnut formats to gain traction. Jubilant, which has increasingly focused on its core pizza business and newer bets like Popeyes, indicated that the exit would not materially affect its financial or operational position.
Dunkin’ accounted for just 0.61 per cent of Jubilant’s revenue in the fiscal year ending 2025 and recorded a loss of approximately Rs 191 million, according to a regulatory filing. The company operated 27 outlets as of December 2025, having shuttered seven stores over the preceding year.
The retreat comes even as Jubilant’s broader business shows signs of momentum. The company reported a 65 per cent rise in quarterly profit for the October to December period, reaching Rs 70.9 crore, up from Rs 42.91 crore a year earlier.
For Jubilant, the exit reflects a sharpening strategic focus. For Dunkin’, it marks another setback in a market that has proven resistant to imported café concepts without significant localisation.
In the cut-throat world of Indian quick-service restaurants, sometimes the sweetest deals are the ones you quietly walk away from leaving more room for the brands that truly rise to the occasion.
