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JioStar appoints Stephan Bugaj to power AI push in entertainment
MUMBAI: JioStar Group is doubling down on artificial intelligence as the next frontier of entertainment. The media and sports giant has appointed Emmy Award winner Stephan Bugaj as senior vice-president, genAI content and technology, tasking him with shaping AI-native experiences and next-generation storytelling for digital-first audiences .
The hire signals a sharper tilt towards intelligent content pipelines, interactive formats and scalable creative frameworks that allow faster experimentation and deeper audience engagement. JioStar wants AI not as garnish but as infrastructure.
Bugaj arrives from Genvid Entertainment, where as chief creative officer he co-developed the Massively Interactive Live Event format, a blend of streaming, gaming and live audience participation. He also built AI-native creative tools for filmmakers and, as creator-showrunner, led interactive productions mixing real-time engagement with premium narrative, pushing the boundaries of intelligent media.
With more than 30 years across technology and creative leadership, Bugaj has held senior roles at DJ2 Entertainment, Pixar Animation Studios, Telltale Games and Hanson Robotics. His work ranges from AI-driven content systems and adaptive narratives to digital production pipelines and immersive platforms, all geared towards expanding creative possibilities.
JioStar has already been seeding AI across its businesses through conversational interfaces, second-screen engagement layers and AI-assisted workflows. Bugaj’s arrival is expected to accelerate innovation in interactive formats built for scale. The company frames the move as part of a broader ambition to influence the future of global entertainment .
JioStar’s reach gives it a large canvas. Its television network and streaming service together touch more than 750 million viewers weekly across markets, making it one of the biggest distribution machines in media.
The bet is straightforward: as screens multiply and attention fragments, smarter content wins. In the race between algorithms and imagination, JioStar is wagering that the two, fused well, can turn viewers into participants and stories into living systems. The show, it seems, is learning to think.
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Muttley Crew unleashes subscription treats for dogs on 5th birthday
‘Muttley Monthly’ delivers all-natural goodies with free gifts and flexible plans.
MUMBAI: Five years ago, a pack of health-obsessed humans decided Indian dogs deserved better than boring biscuits and now Muttley Crew is barking up the right subscription tree. The Bengaluru premium pet food brand, founded by Smriti Thomas, is marking its anniversary with ‘Muttley Monthly’, a new subscription model that drops preservative-free, human-grade treats straight to doorsteps.
The service offers 1-month, 3-month and 12-month plans, letting pet parents pick flavours across jerkies, biscuits and more perfect for training, rewards or everyday snacking. Boxes arrive early each month, with the freedom to pause, skip or cancel anytime. Every delivery includes an assured free gift, adding a little tail-wagging surprise to the routine.
Muttley Crew founder Smriti Thomas captured the milestone mood, “When we started Muttley Crew five years ago, our mission was to create treats that are as safe, wholesome and thoughtful as the food we choose for ourselves. This anniversary is a celebration of the trust pet parents have placed in us, and the subscription model is our way of making premium nutrition more convenient and rewarding.”
All treats are crafted with chefs, vets and nutritionists to ensure taste meets nutritional sense, no artificial nasties, just clean labels and delicious recipes. After building a loyal pack through transparency and quality, Muttley Crew now aims to turn one-off purchases into happy, habitual munching for dogs across India.
In a country where pets are increasingly treated like family, this move makes premium care as easy as ordering groceries minus the guilt, plus the wagging approval. Details and sign-ups are live on the Muttley Crew website. Who knew five years could fetch so much loyalty?
