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Ixigo finds Goa to be popular monsoon destination
MUMBAI: Ixigo, a travel marketplace reveals that the upcoming monsoon travel trend amongst millennials is taking a “bae-cation”. A bae-cation is the new-age term used for taking a vacation as a couple.
According to Ixigo, some of the most popular couple destinations this monsoon are Port Blair, Shillong, Guwahati, Kodaikanal and Puducherry, which are ideal for an extended weekend getaway.
Commenting on the findings, Ixigo CEO and co-founder Aloke Bajpai said, “Travel becomes far more affordable during the monsoon as it is a lean season in comparison to summer and winter. Major Indian airlines have announced their monsoon sales, offering big discounts on flights, reducing fares by almost 20 per cent. Goa remains to be the most popular destination showing an eight per cent increase in flight and 16 per cent increase in hotel searches. It is great to note, how owing to improved infrastructure and better flight connectivity, north-eastern destinations like Shillong and Guwahati are also becoming crowd favourites.”
Ixigo’s research data reveals that 39 per cent Indians, travelling during the monsoon, are planning to travel as couples, followed by 24 per cent with family and 18 per cent solo. Couples are planning short-stays that extend to about three or four days. Hotel searches for Goa show the maximum spike of 16 per cent from previous months, while Shillong and Guwahati follow with 11 per cent and nine per cent spikes respectively.
While about 25 per cent couples from Chennai and 18 per cent from Bangalore are booking a short vacation to Puducherry, about 14 per cent couples are travelling from Mumbai to Goa via train.
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Emami names Dhruv Aggarwal as chief growth officer
Former Bain partner steps in as FMCG firm sharpens growth playbook
MUMBAI: Emami Limited has appointed Dhruv Aggarwal as its chief growth officer, effective 25 March 2026, following the resignation of Giriraj Bagri.
Aggarwal joins the FMCG major from Bain & Company, where he most recently served as partner. With over two decades of experience across consulting and strategy, he brings a global perspective shaped by work across India, the US, the UK and Germany.
During his tenure at Bain, Aggarwal advised consumer, retail and media companies on large-scale transformations, business turnarounds and growth strategies. He was also closely involved with India’s startup ecosystem, guiding early-stage ventures on scaling and digital expansion, while supporting private equity and venture capital firms on investment decisions.
His earlier stints include a brief role at Barclays Capital and operational experience at Jindal Power, giving him a mix of financial and industry exposure.
Academically, Aggarwal holds an MBA from Indian Institute of Management Bangalore and has also been associated with University of Illinois Urbana-Champaign as a PhD candidate and teaching assistant.
The appointment comes at a time when Emami Limited is looking to sharpen its growth strategy in a competitive consumer market. With a seasoned strategist now at the helm of growth, the company appears set to double down on transformation and expansion in the months ahead.
