MAM
IRS Q2 2012: Publications see drop in readership
MUMBAI: Daily publications continued to occupy all the spots in the top ten publications list, according to the Indian Readership Survey conducted by the MRUC. In fact, there is no change in the pecking order of the top ten publications.
Hindi daily Dainik Jagran continued to rule the charts with an All India Readership (AIR) of 16.43 million in the second quarter of 2012 (AIR Q1 2012: 16.41 million). Dainik Bhaskar saw a drop in AIR from 14.55 million in Q1 2012 to 14.45 in Q2 2012 while third place occupier Hindustan Times increased its Air to 12.21 million in Q2 2012 from 12.16 million in Q1 2012. Seven out of the top ten publications saw a drop in AIR.
The only change in the ranking of the Hindi dailies is the swapping of places by Navbharat Times and Prabhat Patrika. The former slipped from the No. 7 spot to be replaced by the latter. Navbharat Times’ AIR decreased from 2.588 million in Q1 2012 to 2.584 million in Q2 2012 while Prabhat Khabar’s AIR rose to 2.621 million in Q2 2012 from 2.437 in Q1 2012. Six out the top ten Hindi dailies lost out on readers in the second quarter of 2012.
In case of the English dailies, the Times of India (AIR: 7.643 million) maintained its position at the top of the list followed by Hindustan Times (AIR: 3.767 million) and the Hindu (AIR 2.208 million). The only change in the rankings was Mumbai Mirror (AIR: 795000) replacing Economic Times (AIR: 789000) at number seven and ET slipping to number eight.
Among the language dailies, Malayala Manorama held onto the top position with an AIR of 9.71 million followed by Marathi daily Lokmat at AIR of 7.507 million. In third place is Tamil publication Daily Thanthi with AIR measuring 7.431 million. Malayalam daily Matrubhumi (AIR:6.493 million) displaced Tamil daily Eenadu (AIR: 5.925 million) to take the number six spot.
Brands
Hyundai Motor India rolls out nationwide AC check-up camp from April 10
Limited-period service drive offers discounts, free checks to beat summer heat
GURUGRAM: Hyundai Motor India Limited has announced a nationwide AC check-up camp, rolling out from April 10 to April 18, as temperatures climb and car cabins begin to feel the heat.
The initiative is designed to keep vehicles cool and customers comfortable, offering a mix of free inspections, discounted services and value-added benefits across Hyundai’s extensive service network in India.
As part of the limited-period campaign, customers can avail a complimentary 30-point vehicle check-up along with a free dry wash. The company is also offering a 15 per cent discount on AC servicing, including gas refills, and similar savings on wheel alignment and balancing. Key AC components such as compressors, condensers and cooling coils will be available at a 10 per cent discount, while value-added services like AC disinfectant treatments and plastic restoration also come with reduced pricing.
The camp will be hosted across authorised Hyundai workshops nationwide, allowing customers easy access to trained technicians, genuine parts and diagnostic support without the usual hassle.
Speaking on the initiative, Hyundai Motor India Limited national service head Nilesh Shah said, “At HMIL, customer satisfaction and convenience remain at the core of our service philosophy. With the onset of summer, we are pleased to introduce our nationwide AC check-up camp to ensure that our customers enjoy a comfortable and hassle-free driving experience. This initiative reflects our commitment to delivering proactive care and enhancing vehicle performance through our strong service network across India.”
With mercury levels on the rise, Hyundai’s timely service push aims to ensure drivers stay cool behind the wheel while also nudging them towards preventive maintenance, a small check today that could save a larger repair tomorrow.
