MAM
Indiagames expands into America
MUMBAI: Indiagames Ltd has announced the opening of its office in Hollywood and the appointment of Sean Malatesta as Business Development VP.
Indiagames is currently headquartered in Mumbai the heart of Bollywood and also has existing relationships with key Hollywood studios like Universal, Fox, Miramax, Disney, Sony Pictures, Marvel, New Line Cinema and has worked on brands like Buffy the Vampire Slayer, Jurassic Park, Bruce Lee, The Mummy, Spy Kids to name a few.
Malatesta joins IndiaGames from Mobile365, formerly Mobileway, where he served as Director, Business Development. Sean Malatesta has served as a key executive in building and developing businesses within the Media, Telecom and Entertainment sectors. Malatesta assembles partnerships with mobile carriers, technology companies, content makers, motion picture studios, TV networks, records labels, advertising agencies and media companies, informs an official release.
Prior to joining Mobile365, Mr. Malatesta was VP, Business Development/Mobile for DigiGuide, a UK technology company producing leading applications including advanced TV guides (EPGs) for multi- platforms (including interactive TV). Malatesta was VP, International & Domestic Business Development and Co-Founder of Yack Media Services, publisher of the leading Internet Program Guide service. Malatesta began his career as an agent trainee at The William Morris Agency. He was an Ernst & Young Entrepreneur of The Year Finalist (2000). He holds a B.A. from University of Michigan and a J.D. from the New York Law School, the release adds.
Commenting on the development, Indiagames CEO Vishal Gondal said, “Indiagames is probably the only publisher who has relationships with movie studios in Hollywood, Bollywood & Greater China. Our presence in Mumbai, Hong Kong, Beijing and now Hollywood will give us a clear edge and strengthen our relationships with entertainment players across the world. This office will also serve as our base to work closely with Carriers across Americas. We are also very excited to have Sean as part of the Indiagames team he is well liked and one of the most knowledgeable people I know in the mobile entertainment industry.”
Brands
KKR sixes to power EV charger rollout under VIDA campaign
Cricket meets clean mobility as big hits spark India’s charging growth
NEW DELHI: VIDA, the electric mobility arm of Hero MotoCorp, has teamed up with Kolkata Knight Riders to launch a campaign that turns cricketing flair into real-world impact.
Titled ‘6 for 6’, the initiative promises to install a 6kW fast EV charger for every six hit by KKR during the ongoing Indian Premier League season. The idea is simple but powerful, as each big hit on the field contributes directly to expanding India’s fast-charging infrastructure.
The campaign builds on VIDA’s growing network, which already spans over 5,300 fast-charging points across more than 430 cities. With EV adoption gaining pace, the brand is using cricket’s mass appeal to accelerate both awareness and infrastructure growth.
Explaining the thinking behind the move, Hero MotoCorp emerging mobility business unit chief business officer Kausalya Nandakumar said, “Cricket has an incredible ability to unite and inspire millions across the country. With the ‘6 for 6’ campaign, we are turning every big hit on the field into a step towards a cleaner and a more accessible mobility future.”
She added that VIDA’s expanding fast-charging network and removable battery technology are designed to make EV ownership more convenient and practical for everyday users.
From the franchise’s side, the campaign is also about giving on-field moments a larger purpose. Kolkata Knight Riders chief executive officer Venky Mysore said, “The ‘6 for 6’ campaign exemplifies the potential of sport as a platform for meaningful, real-world impact. By linking every six to the expansion of EV charging infrastructure, this partnership transforms fan excitement into tangible progress.”
As part of the rollout, VIDA has introduced co-branded charging stations in KKR’s signature colours, with a flagship installation unveiled alongside team players. The chargers are designed for quick top-ups, powering VIDA scooters from zero to 80 percent in about an hour, while also being positioned along key highways to support longer journeys.
The initiative also taps into VIDA’s removable battery system, which allows users to charge using standard household plug points, adding flexibility to the charging ecosystem.
By blending the thrill of cricket with the urgency of clean mobility, VIDA and KKR have found a neat way to make every six count twice, once on the scoreboard and again on India’s road to an electric future.
