MAM
IdeateLabs appoints Divya Ajitkumar as business head
MUMBAI: IdeateLabs, one of India’s largest independent full-service digital-first creative agencies has roped in Divya Ajitkumar as Business Head. She will be based out of the Mumbai office and will be reporting to the Director, Vrutika Dawda.
Divya has over a decade of experience in the digital space, having worked in highly organized and evolved markets with exposure to cutting edge technology and access to top tier publishers and clients in geos like NYC and London. Her roles involved collaborating across cross-functional teams like display, performance, search, affiliate and social and her core expertise lies in setting-up processes and solving complex business problems.
Prior to joining IdeateLabs, she has worked with companies like, WeWork, O&M, iProspect and Starcom MediaVest managing brands like Coca-Cola, Samsung, Avon, Honda and RIM amongst others. Her new responsibilities at IdeateLabs involve building new business as well as growing existing ones, planning, strategizing, managing campaigns, growing P&L, and managing stakeholders.
IdeateLabs director Vrutika Dawda said, “Divya brings a lot of experience coupled with fresh ideas to the table. Her business values and ideals fit right into the culture and DNA of IdeateLabs. Divya will be playing a crucial role in multiplying businesses and strengthening relationships with existing and new clients along with the stakeholders. We look forward to having her on board, to aggregate and enhance the business.”
Commenting on her new role, Ajitkumar commented, “At IdeateLabs I have found a role that is both challenging and interesting. Given the tremendous pressure to succeed in the Indian market, the only way to survive is to stand heads and shoulders over the rest. Where the differentiation between agencies is starting to blur, IdeateLabs has decided not to add to the chorus by being another commodity focused agency. Rather we are investing in products and IPs that drive value for clients through actionable results. Clients today have become just as digitally savvy as the agency. We are at the crux of a defining shift in the marketplace where we are seeing a lot of clients question the value of an agency. What they seek is a partner, a guide, an extension of themselves. Capitalizing on key moments to drive their agenda is critical. Through digital, your opportunity is immense to demonstrate value addition by creating different business models that can help amplify their ROI.”
IdeateLabs, one of India’s largest independent full-service digital-first creative agencies . It is a fired-up group of professionals from the creative, tech and marketing worlds. While its clientele exceeds 75 well-known Indian and International names, its portfolio spans across varied business verticals. Its clientele includes renowned brands like Hiranandani Communities, Brand Factory, Future Group, HDFC Bank, Magma Finance, Hafele, Kalpataru, Fullerton India, Franklin Templeton Mutual Funds to name a few. IdeateLabs specializes in taking brand challenges and turning them into opportunities that deliver tangible and valuable results. IdeateLabs has its headquarters in Mumbai and satellite offices in Singapore and Dubai.
MAM
PwC India announces leadership change in Deals practice
Shashank Jain steps down as co-leader after nearly three decades with the firm.
MUMBAI: When one dealmaker steps off the pitch, another is ready to take the baton because in the fast-moving world of transactions, the game never really stops. PwC India has announced a leadership transition in its Deals practice, with Shashank Jain stepping down from his role as co-leader to pursue an opportunity in the industry. The practice will continue to be led by Mohit Chopra, ensuring continuity and sustained growth momentum.
PwC India partner and leader for advisory dinesh Arora paid tribute to Jain’s contributions. “We deeply appreciate the significant contributions made by Shashank over close to three decades he has spent with PwC, particularly his defining role in shaping and strengthening our Transaction Services practice in India,” he said. Arora highlighted Jain’s support for clients through some of the most complex and significant transactions in the Indian market, noting his deep technical expertise, sound judgment and nuanced understanding of the evolving M&A landscape.
The Deals practice remains a key growth driver for PwC India, and the firm expects continued expansion under Mohit Chopra’s leadership. He will continue to guide clients through complex transactions and transformational business moments, building on the strong foundation established over the years.
Reflecting on his journey, Shashank Jain said, “I have had an exceptional journey at PwC. I owe my growth and learning to the nurturing environment and leadership development that PwC provided.” He added that he had been working closely with Mohit and the larger team to ensure a smooth transition and expressed confidence that Chopra would take the Deals practice to newer heights.
From intern to respected deals leader, Shashank Jain has clearly closed many successful transactions and now, it seems, he’s ready to strike a new deal of his own.
