MAM
id8 media solutions wins PR mandate for IHOP India
MUMBAI: id8 media solutions has acquired the Public Relations mandate for American Multinational restaurant chain, IHOP. The mandate involves building and implementing strategic launch campaigns, content intelligence and media & influencer engagement.
IHOP will be launching its first restaurant in West India at Phoenix Palladium, Lower Parel, this new restaurant will serve up the brand’s World-Famous Buttermilk Pancakes, milkshakes, waffles, omelettes and familiar comfort foods. The all-day American diner chain will be launched in Mumbai in association with Bedrock Food Company Pvt Ltd. Established in 2000, Bedrock Food Company Pvt Ltd. has been a pioneer in the Indian FnB arena and the harbinger of brands such as Subway all across India, and Krispy Kreme in North India.
id8 media solutions CEO & cofounder Tanya Swetta stated, “With a legacy of more than 63 years and approximately 1,750 restaurants globally IHOP has been an expert and frontrunner ruling the F&B space in all things breakfast, any time of day. Introducing international brands in the Indian market has been one of our expertise and to be able to be a part of IHOP’s expansion is a fascinating experience for us.”
Bedrock Foods Company director Manpreet Gulri said, “Bedrock Food’s stint in North India has been stellar with reputed International brands, we found similar passion and innovation at id8 media solutions. They have a successful track record spanning 20 years, and we are confident that they will manage our brand well and also bring their expertise and innovation to our marketing efforts with their solid and dynamic team of professionals. We look forward to IHOP receiving a warm welcome and spreading happiness in Mumbai!”
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
