eNews
LogiNext taps Keyur Shah to lead global marketing
Mumbai: LogiNext, a global technology company that offers a SaaS vehicle routing and last-mile delivery platform, has announced the appointment of Keyur Shah as vice president- marketing.
The company is looking to chart an aggressive growth trajectory and in his new role, Shah will be responsible for driving strategic marketing initiatives to help support this growth of LogiNext brand and customer base, it said in a statement.
A seasoned sales and marketing professional, Shah brings on board a wealth of international experience in translating technology into simplified business benefits. Based in Singapore, he has been associated with leading technology companies such as Lumen Technologies andTata Communications, managing marketing and product management functions for them globally. His vast repertoire of international experience in marketing B2B technology products adds immense value to his portfolio.
“It is a pleasure having Keyur on board with us at LogiNext. A marketing industry veteran with his experience and subject matter expertize, will add tremendous value to the team, and help us in achieving our business goals,”said LogiNext founder and CEO Dhruvil Sanghvi. “The SaaS wave is here to stay, and by 2025, I am optimistic that Indian SaaS revenues would be north of $15 billion. With Keyur coming on board, his expertise in the SaaS space will be a great value addition to LogiNext’s efforts to grow in this space.”
“The LogiNext team has built a winning product that has made its mark across various industry sectors both in India and globally. This is evident in the customer feedback and also through reviews on various analyst reports and Peer Insight portals,” said Keyur Shah. “I am quite excited and looking forward to new challenges and learning as I work alongside the team to take the LogiNext brand to the next level. I would like to express my gratitude to Dhruvil, for placing his trust in my efforts towards achieving the same.”
eNews
PNB partners Kiwi to launch credit-enabled UPI for users
Targets 180 million customers; RuPay card offers 0.5 per cent to 1.5 per cent cashback
MUMBAI: Swipe, tap, or scan credit is quietly slipping into the rhythm of everyday payments, and Punjab National Bank wants in on the action. The state-run lender has partnered with Kiwi to roll out credit-enabled UPI payments for its 180 million customers, marking a significant push to blend traditional banking with India’s fast-evolving digital payments ecosystem.
At the centre of the collaboration is the launch of the PNB Kiwi Credit Card on the RuPay network. The card is designed with a digital-first approach, offering fully online onboarding and seamless integration with UPI, allowing users to transact via scan-and-pay while accessing credit.
The offering also brings in a rewards layer, with cashback ranging from 0.5 per cent to 1.5 per cent on online transactions, positioning the product as both a convenience play and a spending incentive.
The move comes as UPI continues to dominate India’s digital payments landscape, increasingly blurring the lines between debit-led transactions and credit access. For PNB, which operates over 10,000 branches around 60 per cent in semi-urban and rural areas, the partnership signals a targeted effort to extend formal credit to segments that have traditionally remained underserved.
The collaboration also reflects a broader industry shift, where banks and fintech platforms are converging to embed credit directly into payment flows, reducing friction while expanding access.
With RuPay credit cards gaining traction and UPI evolving beyond peer-to-peer transfers, the PNB–Kiwi tie-up positions both players at the intersection of scale, accessibility, and the next phase of digital finance in India.
